Tag Archives: Sneak ADtack

New York Times Goes Native with Russian Nesting Ads

Posted on August 15, 2016 by Campaign Outsider

From our State of the Cuisinart Marketing desk As the hardtracking staff noted last year, the New York Times has taken to running print ads promoting the native advertising its T Brand Studio creates for marketers. Representative sample: … Continue reading →

Posted in Uncategorized | Tagged Amazon, Christie's, Citi, Delta, Loving Hearts, Margaret Sullivan, Mark Thompson, MTV, New York Times, Philips, Realizing a Dream, Reuters Institute Digital News Report, Russian nesting ads, schlimbesserung, Sneak ADtack, State of the Cuisinart Marketing, T Brand Studio, The Progress Makers, UBS, What It Takes to Be Human | Leave a comment

AP Says Yes, Economist Says No to Stealth Marketing

Posted on June 10, 2016 by Campaign Outsider

Two major news organizations have come to a split decision about whether to run ads in sheep’s clothing. From Brendan James’s piece in the International Business Times: Associated Press Rolls Out Native Advertising Network The Associated Press might look like … Continue reading →

Posted in Uncategorized | Tagged AP, Ashwin Sridhar, Associated Press, Brendan James, International Business Times, Paul Calouri, Sneak ADtack, The Economist, World Association of Newspapers and News Publishers | Leave a comment

The Weekly Standard Pimps Out Its Cover and Writers – Again!

Posted on April 29, 2016 by Campaign Outsider

This is getting to be a habit, no? As the hardworking staff has repeatedly noted, The Weekly Standard has lately become a marketing chippy for its owner Philip Anschutz, who also owns Xanterra Parks & Resorts. As we wrote earlier: … Continue reading →

Posted in Uncategorized | Tagged A Park Called Zion, aditorial, Aesop's Fables, Berman Exposed, Black Hills, Campaign Outsider, Center for Union Facts, Center for Union Whatever, Death Valley Days, Employee Rights Act, Geoffrey Norman, Getty Images, Grand Canyon, Jackie Robinson, James Bowers, Joseph Bottum, Mitchell Blatt, Mount Rushmore, NewsBusters, Philip Anschutz, Rick Berman, Sneak ADtack, the field of the lowered, The Most Beautiful Scar, the scorpion and the frog, The Weekly Standard, William Kristol, Xanterra Parks & Resorts | Leave a comment

Correction: Union-Busting Front Group Didn’t Hijack Jackie Robinson’s Photo – Just His Image

Posted on March 16, 2016 by Campaign Outsider

As the hardtracking staff [at Sneak Adtack] noted yesterday, corporate gunsel Rick Berman’s stealth non-profit, Center for Union Facts, has been running this ad lately in the Weekly Standard. That raised a couple of questions for us, one of which … Continue reading →

Posted in Uncategorized | Tagged Berman Exposed, Campaign Outsider, Center for Union Facts, Center for Union Whatever, Employee Rights Act, Getty Images, Jackie Robinson, James Bowers, Rick Berman, Sneak ADtack, The Weekly Standard | 7 Comments

Anti-Union Front Group Hijacks Jackie Robinson

Posted on March 14, 2016 by Campaign Outsider

The hardtracking staff’s kissin’ cousins at Campaign Outsider have written extensively about Rick Berman, the corporate gunsel who sets up stealth non-profit groups to front for the liquor, fast-food, tobacco, and restaurant industries. Oh, yes – and for any companies … Continue reading →

Posted in Uncategorized | Tagged Berman Exposed, Campaign Outsider, Center for Union Facts, Center for Union Whatever, Employee Rights Act, Getty Images, Jackie Robinson, Rick Berman, Sneak ADtack, The Weekly Standard | Leave a comment

FTC Cracks Down on Native Advertising

Posted on December 28, 2015 by Campaign Outsider

Lately, the Federal Trade Commission has been acting all kinds of feisty. First it busted two app developers for using “persistent identifiers” to collect kids’ information for targeted advertising. The FTC has also fielded two complaint about the YouTube Kids … Continue reading →

Posted in Uncategorized | Tagged Business Insider Intelligence Unit, Evan, EvanTubeHD, Federal Trade Commission, FTC, FTC Undersecretary of Optometry, Kristi Ellis, native advertising, Native Advertising: A Guide for Businesses, New York Times, persistent identifiers, Promoted Stories, Sneak ADtack, WWD, YouTube Kids | Leave a comment

Grey Lady Goes All the Way with Native Ads

Posted on December 21, 2015 by Campaign Outsider

As the hardtracking staff has repeatedly noted (see here and here and here just for starters), the New York Times is up to its neck in native advertising. (Our personal favorite is the Russian nesting ads – a Times print … Continue reading →

Posted in Uncategorized | Tagged ballet dancers, Buzzfeed, Carol, Carol: Dearest..., Cate Blanchett, Citi, Cole Haan, Daniel Askill, Digiday, enigma machine, Frankenberg's, Frédéric Filloux, From Our Advertisers, Gawker, Harvey Weinstein, Margaret Sullivan, Meredith Kopit Levien, Monday Note, native advertising, Netflix, New York Times, Orange Is the New Black, Public Editor, Rooney Mara, Russian nesting ads, Saving the 'Glades, Shell, Sneak ADtack, State of the Cuisinart Marketing, Stories From Our Advertisers, T Brand Studio, Take Flight, The Atlantic, The Imitation Game, The Media Briefing, The Progress Makers, The Weinstein Company, virtual reality | Leave a comment

Public Editor Spanks NYT Over Native Ads

Posted on November 16, 2015 by Campaign Outsider

New York Times Public Editor Margaret Sullivan has been admirably diligent about tracking the paper’s increased reliance on native advertising to boost its digital ad revenues. And Sullivan’s latest post is especially diligent. As Print Fades, Part 4: Native Advertising … Continue reading →

Posted in Uncategorized | Tagged ballet dancers, Cole Haan, From Our Advertisers, Margaret Sullivan, native advertising, Netflix, New York Times, Orange Is the New Black, Public Editor, Sneak ADtack, Stories From Our Advertisers | Leave a comment

The Times (New York and Financial) They Are A Changin’

Posted on September 30, 2015 by Campaign Outsider

Stealth marketing proceeds apace in swallowing up mainstream media. Exhibit Umpteen, via Digiday’s Jessica Davies. The Financial Times readies paid posts for advertisers The Financial Times is revamping its approach to branded content, with the aim of giving advertisers more … Continue reading →

Posted in Uncategorized | Tagged #FT, Advertising Week, Darwin, Digiday, Dominic Good, Financial Times, Fiona Carter, Jessica Davies, Karl Greenberg, Margaret Sullivan, Marketing Daily, MediaPost, New York Times, Paul Caine, Public Editor, Santander, Sneak ADtack, Squared, Tara Walpert Levy, Zurich Insurance | Leave a comment

Conflict of Interest at Politico Massachusetts Playbook (II)

Posted on September 24, 2015 by Campaign Outsider

Well the hardworking staff wandered into a bit of a quagmire yesterday when we looked at the confluence of a Massachusetts Playbook ad and some Massachusetts Playbook editorial content that both seemed to have the same objective: to boost the expansion … Continue reading →

Posted in Uncategorized | Tagged Charlie Baker, Dan Currie, Dinah Washington, Erik Wemple, Great Schools Massachusetts, Katie Lannan, Lauren Dezenski, Massachusetts Playbook, Mike Allen, Politico, Politico Rain Man, Sneak ADtack, State House News Service, State of the Cuisinart Marketing, Twitter | 3 Comments