Tag Archives: Citi

Why Boston Isn’t New York (Billy Joel Concert Edition)

Full disclosure: The hardworking staff grew up in Manhattan, but we’ve lived in Boston for the past 42 years. So we can’t help noticing the yin and yang of the two cities. Latest example: The Billy Joel concert index. Yesterday’s … Continue reading

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New York Times Goes Native with Russian Nesting Ads

From our State of the Cuisinart Marketing desk As the hardtracking staff noted last year, the New York Times has taken to running print ads promoting the native advertising its T Brand Studio creates for marketers. Representative sample:     … Continue reading

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WSJ Follows NYT Into VR

As the hardtracking staff at our kissin’ cousin Sneak Adtack has noted, the New York Times is knee-deep into virtual reality reporting – and the native advertising opportunities it represents. Pop quiz: Which of these is paid content?     Clear … Continue reading

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Grey Lady Goes All the Way with Native Ads

As the hardtracking staff has repeatedly noted (see here and here and here just for starters), the New York Times is up to its neck in native advertising. (Our personal favorite is the Russian nesting ads – a Times print … Continue reading

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The New ‘New Republic’ Has No Advertising

In the wake of the revolution/evolution at The New Republic last year, the hardworking staff has noted the Potemkin quality of the magazine, which is to say no advertising. But in its current issue, the new New Republic has hit rock bottom. It … Continue reading

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The Grey Lady Opens the Kimono (Russian Nesting Ads Edition)

The New York Times, which has gone all in with its native advertising factory T Brand Studio, continues to double up its print and native ads. Earlier this year the Times played footsie with the Weinstein Company in promoting The … Continue reading

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