- "No man but a blockhead ever wrote except for money." - Dr. Samuel Johnson
Tag Archives: #FT
The Wall Street Journal is feeling its oats. Exhibit A7: This full-page ad in yesterday’s Journal. The fine print dismisses even more business publications. The Journal’s tagline is “Read ambitiously.” We’ll see if those maligned publications choose to rebut ambitiously.
Stealth marketing proceeds apace in swallowing up mainstream media. Exhibit Umpteen, via Digiday’s Jessica Davies. The Financial Times readies paid posts for advertisers The Financial Times is revamping its approach to branded content, with the aim of giving advertisers more … Continue reading