Tag Archives: New York Times

Head-Scratching Ad o’ the Day (California Chrome Edition)

Posted on July 2, 2014 by Campaign Outsider

From our 25 Days Late, $50,000 Dollars Short desk Two years ago Skechers USA got caught shortchanging consumers with deceptive advertising. From a 2012 Federal Trade Commission press release: Skechers Will Pay $40 Million to Settle FTC Charges That It … Continue reading →

Posted in Uncategorized | Tagged Belmont Stakes, California Chrome, CBS News, Double Crown, ESPN, Federal Trade Commission, FTC, Huffington Post, LAANE, New York Times, Peter Dreier, Resistance Runner, Shape-ups, Skechers USA, Tone-up shoes, Toners, Triple Crown | 2 Comments

Time Says Magazine Editors On Its Side

Posted on June 24, 2014 by Campaign Outsider

From our Late to the Party Line desk As the hardtracking staff noted last fall, Time, Inc. has decided to trade journalism’s traditional Chinese Wall between advertising and editorial for the Berlin Wall – that is, a thing of the … Continue reading →

Posted in Uncategorized | Tagged Advertising Age, Bloomberg, chief content officer, Inside Tucson Business, Jim Romenesko, Joe Nocera, Joe Ripp, New York Times, Norman Pearlstine, Sneak ADtack, Time, Time Inc. | 2 Comments

Tyler Kepner’s Sweet NYT Tony Gwynn Column

Posted on June 18, 2014 by Campaign Outsider

The hardrooting staff is an American League fan, so we never paid much attention to San Diego Padre’s great Tony Gwynn. Shame on us. Gwynn, as Richard Goldstein’s New York Times piece yesterday reminded us, was a ballplayer for the … Continue reading →

Posted in Uncategorized | Tagged Buster Olney, Cal Ripken Jr., Hall of Fame, New York Times, Richard Goldstein, San Diego Padres, San Diego Union-Tribune, Tony Gwynn, Tyler Kepner, Vanderbilt golf | 2 Comments

That’s Just So . . . What? (NYT Upskirt Edition)

Posted on June 16, 2014 by Campaign Outsider

Two-page, er, spread in Sunday’s New York Times Styles section. Close-ulp: Closer-ulp: Memo to newly minted Times executive editor Dean Baquet: Really?

Posted in Uncategorized | Tagged close-up, closer-ulp, Dean Baquet, Louis Vuitton, New York Times, NYT Upskirt, Sunday Styles | 10 Comments

Quote o’ the Day (French Open Edition)

Posted on June 10, 2014 by Campaign Outsider

From our Late to the Victory Party desk The hardwatching staff yields to no man in our admiration of Rafael Nadal, who we believe is the classiest athlete in the world of sports (winning a photo finish with Derek Jeter). Exhibit … Continue reading →

Posted in Uncategorized | Tagged Christopher Clarey, Derek Jeter, French Open, Mariano Rivera, New York Times, Novak Djokovic, Rafael Nadal | 2 Comments

Hey! Rafa CAN Beat This Guy!

Posted on June 9, 2014 by Campaign Outsider

First, let’s not bury the lede. Nadal Denies Djokovic, and Defies Belief, Once Again PARIS — After all the consecutive victories and the confidently clenched fists, after the new hires and the new attitude, the 2014 French Open was just … Continue reading →

Posted in Uncategorized | Tagged Barcelona, Coupe des Mousquetaires, David Ferrer, French Open, Grand Slam, Italian Open, Monte Carlo, New York Times, Nicolas Almagro, Novak Djokovic, Rafael Nadal | 2 Comments

Stealth Marketing Triple Crown: Win, Place(ment), and Show

Posted on May 21, 2014 by Campaign Outsider

As a tribute to the upcoming Belmont Stakes – and the honest-to-God chance we could see the first Triple Crown thoroughbred since Affirmed in 1978 (shine on, California Chrome!) – the hardtracking staff is dividing this madcap review into horse … Continue reading →

Posted in Uncategorized | Tagged 24: Live Another Day, Advertising Age, Affirmed, American Idol, AT&T, Belmont Stakes, Ben Silverman, branded entertainment, California Chrome, Dunder Mifflin, Electus, Falling Water, Fox, Frank Lloyd Wright, GM, Harley-Davidson, Internet Week, Jack Bauer Project, Jill Abramson, Madison & Vine, Mark-Hans Richer, Meredith Kopit Levien, Mitch Kanner, native advertising, NBC Entertainment, New York Times, OMMA Native, Oprah Winfrey Show, Pontiac, Scott Donaton, Sneak ADtack, Staples, The Office, Top 10 Product Placements of the Last 10 Years, Triple Crown, Two Degrees Ventures | 1 Comment

Did Native Advertising Croak NYT Executive Editor Jill Abramson?

Posted on May 15, 2014 by Campaign Outsider

The favorite parlor game right now among the chinstrokerati is, Who Killed Jill Abramson? Representative sample, via Forbes: Did the NY Times Fire Jill Abramson For Being ‘Bossy’? Jill Abramson was fired from her post as executive editor of The … Continue reading →

Posted in Uncategorized | Tagged Arthur Sulzberger Jr., bossy, chinstrokerati, Dean Baquet, Forbes, Jill Abramson, Mark Thompson, MediaPost, native advertising, New York Times, Sneak ADtack, Times digital, Wired Business Conference | 2 Comments

The War of Art in NYC’s Auction Houses

Posted on May 10, 2014 by Campaign Outsider

It’s auction season for the arterati, and yesterday’s New York Times was the Antietam of tony gavel houses in the Big Town. There was, for instance, this Christie’s ad in the A section: Which sends us to this video presented by Loic … Continue reading →

Posted in Uncategorized | Tagged Andy Warhol, Antietam, Bonhams, Christie's, Christopher Martin, Frederick Carl Frieske, Gary Gardner, If I Live, Jean-Michel Basquuiat, Jeff Koons, John Currin, Loic Gouzer, Mark Rothko, New York auction houses, New York Times, Richard Prince, Sotheby's, the arterati, The Garden Chair | 2 Comments

Tucson Magazine Publisher: We’re the Beck-and-Call Girl of Our Advertisers

Posted on May 5, 2014 by Campaign Outsider

The hardtracking staff realizes that times are hard for media outlets these days, but this seems a bit much. From the redoubtable Jim Romenesko: NEWSPAPER COMPANY: OUR CUSTOMER IS THE ADVERTISER, NOT THE READER Why Mark Evans refused to work … Continue reading →

Posted in Uncategorized | Tagged Boston Globe, Dan Shaughnessy, Dodgers public relations director, dodgers.com, Inside Tucson Business, Ira Stoll, Jim Romenesko, Joe Jareck, John Henry, Los Angeles Dodgers, Margaret Sullivan, Mark Evans, New York Times, Sabrina Tavernise, Smarter Times, Sneak ADtack | 3 Comments