Tag Archives: Sponsored Stories

Native Advertising Isn’t All That Viral? No Matter – It’s Still Dangerous

Smart piece in Adweek about the virality of native advertising. Native Advertising Wasn’t Really So Viral in 2013 New Sharethrough report shows how few sponsored stories popped  Are we so sure that all this sponsored content is worth the trouble? Native advertising … Continue reading

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Mark Zuckerberg Thinks You’re A Faceshnook

Facebook CEO Mark (Data) Suckahberg has just sunk his talons deeper into your digital carcass. New York Times piece (via the Boston Globe): Critics probably won’t like Facebook’s policy SAN FRANCISCO — Facebook pressed ahead Friday with changes to its privacy … Continue reading

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Facebook, Twitter Dump Display Ads For Sponsored Posts

The Problem: Virtually no one on (especially) Facebook and (also) Twitter wants to engage in commercial activity while engaging with their social media circles. The Solution: Make the ads not ads, but social media content. Via Poynter: As Facebook and Twitter … Continue reading

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FaceSnookered: “Featured Stories” Are Just Ads in Sheep’s Clothing

In its endless efforts at misdirection, Facebook has turned its “Sponsored Stories” in your news feed (Sneak ADtack! Disclosure Index: 7 out of 10) into “Featured Stories” (Sneak ADtack! Disclosure Index: 1 out of 10). From Advertising Age: Facebook Looks to … Continue reading

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Do You Know About Facebook’s ‘Sponsored Stories’?

The hardworking staff aren’t big Facebookers, so maybe we’re the only ones who missed this (via MediaPost): Facebook ads often incorporate a social element, letting users see what actions their friends have taken in connection with an advertiser or ad, such … Continue reading

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