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Author Archives: Campaign Outsider
G.M. Hits (Like a) Rock Bottom
General Motors as it once was: General Motors as it now is (via Wednesday’s New York Times full-page ad): Body copy: Got that? Your house key = death trap if you’re driving a “vehicle involved in the ignition … Continue reading
Politico Pimps Out Its Daily Tipsheets to Advertisers
From its inception, Politico has pursued one objective: to win the morning. Toward that end, the (mostly) online publication has launched an armada of daily tipsheets. For some time now, those daily digests have featured embedded advertising along these … Continue reading
It Was a (Gosling’s) Dark ‘n Stormy Night Game at Fenway
From our Late to the Corporate Party desk The hardworking staff knows as well as anyone that everything is for sale to marketers these days (see Michael J. Sandel’s definitive 2012 Atlantic piece here), but this ad in last Friday’s … Continue reading
Why the New York Times Is a Great Newspaper (LeBron James Edition)
Yesterday: Close-up: Nice.
Posted in Uncategorized
Tagged Cleveland Cavaliers, LeBron James, Miami Heat, New York Times, Sports Saturday
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Why the Wall Street Journal Is a Great Newspaper (Andrew Marvell Edition)
This weekend’s installment of the Wall Street Journal’s excellent Masterpiece series examines “To His Coy Mistress” (c. 1650s) by Andrew Marvell. First, Marvell’s marvelous poem (via the Poetry Foundation): To His Coy Mistress by Andrew Marvell Had we but world … Continue reading
NYT DisinKleined to Give Clinton-Basher a Free Pass
Let’s stipulate, as they say on Law & Order, that the New York Times was guilty as sin of kneecapping Hillary Clinton during her ill-managed 2008 presidential run. And let’s also stipulate that the Grey Lady might be taking a … Continue reading
Even Stealth Marketers Don’t Trust Native Ads
The hardtracking staff may soon be out of business if we keep seeing headlines like this one (via MediaPost): Marketers Still Not Sold On Native Advertising Nut graf: What’s really keeping more marketers from going native is a lack of quality … Continue reading
NYT’s Jim Brosnan Obit Lacks Heinz-Sight
Jim Brosnan, a baseball-hurler-turned-word-twirler, died last week, as the New York Times noted yesterday. From the estimable Bruce Weber’s obit: Jim Brosnan, Who Threw Literature a Curve, Dies at 84 Jim Brosnan, who achieved modest baseball success as a relief … Continue reading
Posted in Uncategorized
Tagged A.J. Liebling, Bernard Malamud, Bruce Weber, Cincinnati Reds, Death of a Racehorse, Ernest Hemingway, Floyd Patterson, Frank Graham, Fred Lieb, Grantland Rice, Jim Brosnan, Jimmy Cannon, John Lardner, Jonathan Yardley, Lou Boudreau, Lou Gehrig: Boy of the Sandlots, New York Sun, New York Times, Once They Heard the Cheers, Player-Manager, Red Smith, Ring Lardner, Sports Illustrated, The Baseball Story, The Long Season, The Natural, W.C. Heinz, Washington Post, You Know Me Al
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Campaign Outsider 