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Tag Archives: Confessions of an Advertising Man
Native Is the New Bleak
Marketers Flock to Ads in Sheep’s Clothing First, an introduction: For the past four years, the hardtracking staff at Sneak Adtack has chronicled the explosion of stealth marketing, which attempts to trick out advertising as entertainment or editorial content. From … Continue reading
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Tagged Andrew Be aujon, branded content, Confessions of an Advertising Man, David Ogilvy, Financial Times, Joshua Benton, Mad Men, Mashable, Medium, native advertising, New York Times, NiemanLab, Poynter, product integration, Product placement, Racked.com, Sneak ADtack, State of the Cuisinart Marketing
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Blue Rondo à la Turk(ey)
From our Late to the Jam Session desk Sunday’s New York Times featured this full-page ad: Here’s how the body copy begins: Rumor has it that during his visit to Istanbul, the Jazz legend Dave Brubeck heard a street musician … Continue reading
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