Author Archives: Campaign Outsider

Ask Dr. Ads: What’s Up With The Two Blank NYT Ad Pages?

Well the Doc opened up the old mailbag today and here’s what poured out. Dear Dr. Ads, So I read this on MediaPost’s Out to Launch and, yeah, I was intrigued. “If you have a physical copy of today’s New York Times close by, … Continue reading

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Ask Dr. Ads: What’s Up With ‘The Kims’ Ad For MailOnline?

Well the Doc opened up the old mailbag today and here’s what poured out. Dear Dr. Ads, So I was reading Ad Age the other day and I came across this MailOnline.com ad: And here’s the Times Square billboard, via In-A-Gist . . . … Continue reading

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Our ‘Beat The Press Party’ Bakeoff (Two Different Worlds Edition Umpteen)

The Great Boston MediaWatch Dogfight proceeded apace last Friday, and for the umpteenth time the two local media hall monitors operated in parallel universes. Start, as always, with Underdog Boston Herald’s Press Party. The Wayne’s World webcast featured this lineup of topics: … Continue reading

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Ask Dr. Ads: What’s Up With The Hispanics Across America ‘Bad Selig’ NYT Ad?

Well the Doc opened up the old mailbag today and here’s what poured out. Dear Dr. Ads, So I was watching the St. Louis Cardinals beat the stuffing out of the Los Angeles Dodgers last night.   At which point … Continue reading

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Herald’s Koji-tations Are Krazy

The hardreading staff gets it that Pennant Fever Grips Hub Tabloid (just check out pages 1 through 5, along with the actual Sports section). But then the feisty local fanzoid goes overboard. From today’s Back Page: Uehara among greats? Really? The guy has 24 … Continue reading

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Ask Dr. Ads: What’s Up With SEIU’s NYT Ad?

Well the Doc opened up the old mailbag today and here’s what poured out. Dear Dr. Ads, I was reading the New York Times during my union-sanctioned mental health break when I came across this full-page ad. Text . . … Continue reading

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A Flashback, Bahrs None

Excellent reader Bill Tanger just commented about this Jersey Shore salute (Bahrs Landing Edition) the hardwaxing staff posted after Hurricane Sandy last year. My family also had a bungalow at Sandlass Beach, where we spent every summer we could. It was … Continue reading

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Harper’s Puts The Accent On Bazaar For Branded Content

Harper’s Bazaar, the flossy fashion mag, has put out the welcome mat for stealth marketers in its newly renovated website. From the New York Times: Harper’s Redesigns Its Web Site and Embraces Branded Content HARPER’S Bazaar is joining the growing list … Continue reading

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Russel Pergament’s Jewish News Service Is Totally Old Testament

Several days ago the hardreading staff posted an item about the Jewish News Service running this ad in the Boston Herald but not the Boston Globe. We also said we’d try to contact JNS founder (and inveterate publishing bunny) Russel Pergament to ask, among other … Continue reading

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The Tall Guy Wins, Yes? (NYC Mayoral Edition)

Look at this picture (via the New York Times) and tell us who will be the next mayor of New York. That’s right. Bill de Blasio, the tall guy on the right. (Although he’s on the left politically. Not to … Continue reading

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