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Tag Archives: WSJ Custom Studios
WSJ Print Advertising Touts WSJ-Produced Native Advertising
From the Russian Nesting Ads desk at Sneak Adtack This week the Wall Street Journal started running tag-team ads in its print edition that direct readers to digital ads created by the paper’s in-house native advertising shop. This quarter-page ad, for … Continue reading
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Tagged Axios, Cole Haan, Fitch Group, ICSC, International Council of Shopping Centers, J Crew, Lands' End, Neiman Marcus, New York Times, Russian nesting ads, Scott Galloway, Sears, Sneak ADtack, State of the Cuisinart Marketing, Talbots, The Four, The Retail Implosion, Wall Street Journal, WSJ Custom Studios, WSJ.
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WSJ Makes ‘Faustian Pact’ with Native Advertising
Apparently there’s no resisting the allure of native advertising these days. The latest converts to ads in sheep’s clothing? USA Today and the Wall Street Journal. The latter’s surrender is the more interesting of the two, given the low opinion of native … Continue reading
