Tag Archives: Procter & Gamble

The Sneak in Review: Sponsored Content Ads ‘n’ Ends

Once around the park, James, and don’t spare the horses. The ‘Dawn’ of a New Documentary Procter & Gamble has launched a seven-part web series called The Big Picture that “showcases how the consumer products giant’s Dawn [dishwashing detergent] is … Continue reading

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Writing’s On The Wall For Stealth Advertisers

There’s a new front in the stealth marketing war on American consumers: urban murals sponsored by big corporations. From LA Weekly: Retna and El Mac’s Latest Mural: Stealth Advertising at Its Graffiti Best While you were sleeping, or maybe it … Continue reading

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