- "No man but a blockhead ever wrote except for money." - Dr. Samuel Johnson
Tag Archives: Morgan Spurlock
Time Inc. Has Branded-Video ‘Lightbulb’ Go Off
Chalk up another hostage to stealth marketing: the debut of Entertainment Weakly. Adweek reports that Time Inc. has launched EW Lightbulb, “an interview series featuring conversations with today’s leading creators about how they work and where they find inspiration.” This … Continue reading
New! Product UnPlacement!
Product placement is big business in America, as this helpful primer from MediaPost indicates: Product placement –- a.k.a. brand integration – has grown into a roughly $25 billion industry in the U.S., supporting its own battery of go-getters, an extensive Wikipedia entry, a Morgan Spurlock movie about the practice and … Continue reading
Posted in Uncategorized Tagged Anheuser-Busch, Bud, Budweiser, MediaPost, Morgan Spurlock, Product placement, Product UnPlacement, Sneak ADtack 1 Comment