Tag Archives: BMW

New York Times Jockeys Its Way Into Native Advertising Steeplechase

Move over, BuzzFeed and Gawker. The New York Times is joining you in the branded content bakeoff. From Advertising Age: New York Times Weaves Custom Ads Into ‘Snow Fall’-Like ‘The Jockey’ ‘This Time We Learned From Our Mistakes’ “The Jockey,” The … Continue reading

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New Stealth Gambit Is Like Russian Nesting Ads

Apparently it’s not enough for marketers to bombard us with ads. Now they’re bombarding us with ads-within-ads. From Advertising Age: BMW Teams Up With TaylorMade for Ad Within an Ad Automaker liked results of U.S. Open effort so much, plans similar … Continue reading

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The End Of Anonymity?

The Wall Street Journal is so serious about covering the explosion in online data tracking, the paper has even outed itself. From the WSJ’s Weekend Edition: They Know What You’re Shopping For ‘You’re looking at the premium package, right?’ Companies today … Continue reading

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Let The Massachusetts Ballot Question Rumpus Begin!

Well the Missus and the hardworking staff were watching the latest episode of the car-wreck-interesting USA limited series Political Animals when this spot popped up:   The sponsor? The Massachusetts Right to Repair Coalition, an outfit promoting one of the three … Continue reading

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