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Tag Archives: Obama for America
State-Of-The-Cuisinart Marketing (II): Obama Campaign Buys Into BuzzFeed’s Branded Content
The Nieman Journalism Lab helpfully illustrates what the hardtracking staff noted yesterday about the blurring of the line between advertising and editorial content. BuzzFeed adapts its branded content approach to political advertising, and Obama’s in Obama for America becomes the first political group to … Continue reading
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Tagged branded content, Buzzfeed, Jet Blue, Nieman Journalism Lab, Obama for America, Sneak ADtack, Virgin Mobile
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“September In July”? Try “Web On TV”
The 2012 presidential ad campaigns have gone microwave so early, it’s being called September in July. But now here’s a new wrinkle: He’s Barack Obama and he approves this message. Seriously? That ad is the stuff of web videos … Continue reading
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Tagged America the Beautiful, Firms, Mitt Romney, Obama for America, September in July, wet work
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Let The $4 Billion . . . Or $6 Billion . . . Or $9.8 Billion Rumpus Begin! (Everyone In The Pool Edition)
It’s an embarrassment of – not pandas – but TV spots in the presidential bakeoff betwen Barack Obama and Mitt Romney. Call the roll (via ABC’s The Note): OBAMA ADS: ROMNEY’S OUTSOURCING, FEE HIKES. From ABC’s Devin Dwyer: President Obama’s campaign … Continue reading
Joe Biden Values And Respects The Hardworking Staff
Fan mail from some flounder: Friend — I’m officially back on the campaign trail. And it feels great to be out there. Because really, what being on the campaign trail means to me is simple: talking to you. What supporters … Continue reading