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Author Archives: Campaign Outsider
It’s Good To Live In A Two-Daily Town (Taylor-Made: Split Decision On Swift’s New Album)
Today’s local dailies have polar opposite reviews of Taylor Swift’s new album. Start with James Reed’s piece in the Boston Globe . . . See the rest at IGTLTDT. (Bonus gossip at end of post.)
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Rest Easy, Brookliners: The Single-Space Parking Meters Are Back In Coolidge Corner
As the hardworking staff noted last spring, there’s been a major kerfuffle in Brookline over the parking meters in Coolidge Corner and elsewhere. The People’s Republic of Brookline is all aTwitter over the new multispace parking meters that recently replaced single-space meters … Continue reading
Advertisers Try To Derail Do Not Track Movement
Pity the poor online marketers. Their unfettered access to your consumer data is being threatened, and they don’t like it. From last Sunday’s New York Times: Do Not Track? Advertisers Say ‘Don’t Tread on Us’ THE campaign to defang the “Do … Continue reading
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Tagged Do Not Track, Microsoft, New York Times, Sneak ADtack
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It’s Good To Live In A Two-Daily Town (Brian McGrory: Assignment Desk For The Boston Herald)
On Friday, Boston Globe columnist Brian McGrory submitted this piece (boink! sorry, paywall): Ads up; it’s just way too much I was walking near Copley Square one recent morning when I made a profound mistake. I stopped to appreciate the scenery … Continue reading
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Tagged Boston Globe, Boston Herald, Brian McGrory, Copley Square ads, IGTLTDT
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It’s Good To Live In A Two-Daily Town (‘Scout’ Brown In The Boston Herald)
The thoroughly reprehensible Boy Scout scandal got – wait for it – very different coverage in Saturday’s local dailies . . . Read the rest at IGTLTDT.
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Tagged Boston Globe, Boston Herald, Boy Scout scandal, IGTLTDT, Scout Brown
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Dead Blogging ‘American Vanguards’ At The Addison Gallery
So the Missus and I trundled up to Andover yesterday to catch the American Vanguards: Graham, Davis, Gorky, De Kooning, and Their Circle, 1927-1942 at the Addison Gallery of American Art. And it’s a corker. John Graham, Stuart Davis, and … Continue reading
State-of-the-Cuisinart Marketing: How To Blur The Line Between Advertising And Editorial Content
Once upon a time, there was a bright line between advertising and editorial content/entertainment. As in, here’s where the news content stops and the advertising starts; or here’s where the entertainment programming stops and the advertising starts. No more. Marketers … Continue reading
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Tagged MediaPost, native advertising, newsvertising, Sneak ADtack
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It’s Good To Live In A Two-Daily Town (Who Hates The Yankees More: The Globe Or The Herald?)
Red Sox Nation – and the Boston dailies – are relishing the meltdown of the Bronx Bummers. So who’s hatin’ on the Yankees the most? You might – or might not – be surprised. Details at IGTLTDT.
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Tagged Boston Globe, Boston Herald, Bronx Bummers, IGTLTDT, New York Yankees
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Did WGBH Run New Hampshire Public Television Out Of The Bay State?
Several days ago the hardwatching staff noticed that Channel 11 and Channel 44 were missing from our television. So we tasked (as they say) our Investigative Unit (aka the Missus) to find out what was up. And here it is: … Continue reading
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Tagged Ch. 16, Ch. 44, Comcast, Massachusetts PBS, New Hampshire Public Television, WBUR, WGBH, WGBX
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Campaign Outsider 