Tag Archives: Roger Berkowitz

More Unsavory MBTA Advertising From Legal Sea Foods

Posted on December 22, 2017 by Campaign Outsider

As the hardtsking staff has noted on numerous occasions, Legal Sea Foods owner Roger Berkowitz has a penchant for ads that are equal parts puerile, tasteless, and banned by the MBTA. (Our kissin’ cousins at Two-Daily Town have their own … Continue reading →

Posted in Uncategorized | Tagged , , , , , , , , , | 2 Comments

Legal Sea Foods: We’re No Chain, Gang

Posted on August 8, 2014 by Campaign Outsider

Legal Sea Foods, the local restaurant chain whose menu is largely as tasteless as its ad campaigns, is biting back with a new series of TV spots. From Thursday’s New York Times: Call It What You Like, but Not a … Continue reading →

Posted in Uncategorized | Tagged , , , , , , , | 3 Comments

When A Nation Forgets Its Own Clichés . . .

Posted on June 25, 2013 by Campaign Outsider

Well, that’s just sad. The hardworking staff has a habit of recording mangled phrases in the press, and here’s our latest batch. • About a week ago, the Boston Globe ran a story about CBS’s decision to stop broadcasting the … Continue reading →

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 8 Comments

Legal Sea Foods Leaves A Bad Taste

Posted on September 12, 2012 by Campaign Outsider

Ad in Monday’s Boston Globe Metro section, one page before the obituaries: Yes, Legal Sea Foods has a long and spotty history of controversial advertising. And yes, any publicity is good publicity, as they say. But this ad is a … Continue reading →

Posted in Uncategorized | Tagged , , , , , , , | 13 Comments