Tag Archives: Pew Research Center

Welcome to the 2016 Billion-Dollar Digital Adlection

If the 2004 presidential campaign was the Internet Election, and the 2008 campaign was the Social Media Election, and the 2012 campaign was the Twitter Election, then the 2016 presidential campaign is the Digital Ad Election. From USA Today: TV, … Continue reading

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How Many Millennials Actually Watch Jon Stewart?

Conventional wisdom holds that Jon Stewart’s The Daily Show on Viacom’s Comedy Central is so valuable because it’s a magnet for millennials, the magic 18-29 demographic that marketers lust after. From yesterday’s Wall Street Journal piece about “growing concerns on Wall Street that … Continue reading

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The Arthur Bris-Bane Of The New York Times’ (Digital Media) Existence

New York Times Public Editor Arthur S. Brisbane published his swan column yesterday, and the Old Grey Lady can’t be happy about it. Brisbane was a disappointing ombud – not as sharp as Clark Hoyt, not nearly as lyrical as … Continue reading

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So Is This The “Twitter Election” Or Not?

From our We Don’t Have a Clue desk: Lots of conflicting stories about social media’s influence on the 2012 presidential bakeoff. Consider these headlines collected by the hardworking staff in just in the past week. From Time’s Swampland blog: Campaign … Continue reading

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