Tag Archives: Borrell Associates

Welcome to the 2016 Billion-Dollar Digital Adlection

Posted on January 14, 2016 by Campaign Outsider

If the 2004 presidential campaign was the Internet Election, and the 2008 campaign was the Social Media Election, and the 2012 campaign was the Twitter Election, then the 2016 presidential campaign is the Digital Ad Election. From USA Today: TV, … Continue reading →

Posted in Uncategorized | Tagged 2015-2016 Political Advertising Outlook, Ad Age, Borrell Associates, David Carr, digital ads, Donald Trump, Dustup 2016, Felicia Greiff, GDP of Iceland, Here & Now, Howard Dean, Internet Election, Issie Lapowsky, Jeb Bush, New York Times, NPR, Pew Research Center, Robin Young, Social Media Election, The Guardian, TV commercials, Twitter election, USA Today, Wired | Leave a comment

Let The Whatever Billion Dollar Rumpus Begin!

Posted on July 8, 2012 by Campaign Outsider

From our Housekeeping desk Saturday’s Boston Globe featured a sharp front-page piece on the presidential campaigns’ stepped-up digital efforts this time around: Spending on online advertising could exceed $160 million during the 2012 election cycle, up from the $22 million … Continue reading →

Posted in Uncategorized | Tagged Borrell Associates, Boston Globe, digital, presidential campaigns | 2 Comments

Let The $4 Billion Rumpus . . . More Than Double!! (Ad Age Edition)

Posted on April 3, 2012 by Campaign Outsider

So the hardworking staff was catching up with its magazine backlog when we encountered this piece in the March 12th edition of Advertising Age: Could Super PACs Actually Be Good for Democracy? There’s been one clear bugaboo in this year’s … Continue reading →

Posted in Uncategorized | Tagged $9.8 billion, Advertising Age, Borrell Associates, Super PACs | 1 Comment

Tag Archives: Borrell Associates

Let The Whatever Billion Dollar Rumpus Begin!

Let The $4 Billion Rumpus . . . More Than Double!! (Ad Age Edition)

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