Unlike many other marketers, Nike has a long history of addressing social issues, often in its own interests, but sometimes for the right reasons.

Now comes this four-page spread in Sunday’s New York Times sports section.

First page:

Followed by this:

Followed by this:

Drive Trump nuts graf.

You can catch Nike’s whole Equality campaign here.

So right now we have worldwide brands from Nike to Starbucks to Apple – all aligned against Donald J. Trump, the most brand-conscious president ever to occupy the Oval Office.

Let’s see how Trump just does this.