The Day the Hardworking Staff at Campaign Outsider Went Viral

Full disclosure: The hardworking staff has a small but deeply disturbed following at Campaign Outsider, and we appreciate each and every one of you splendid readers.

But yesterday something entirely unexpected happened: We went sort of viral on Facebook.

It all started with this post on Sunday.

Coca-Cola Classy: Runs NYT Tribute to Pepsi’s Roger Enrico

enrico-obit-master768

Former PepsiCo chief Roger Enrico died last Wednesday, just early enough to get his due before all obits were swamped by Muhammed Ali’s.

New York Times obituary for Enrico . . .

The tribute was this full-page ad in Saturday’s Times.

Screen Shot 2016-06-05 at 12.07.03 AM

 

Somehow, our post took off on Facebook.

Screen Shot 2016-06-08 at 12.17.11 AM

And resulted in 3224 views, a roughly umpteen % increase in our usual traffic.

Screen Shot 2016-06-08 at 12.12.22 AM

So there was great rejoicing at the Global Worldwide Headquarters of Campaign Outsider.

But . . .

We picked up exactly zero subscribers to this blog in the process.

The moral of this story:

The web can be a great trampoline. But it’s also no slingshot.

(Then again, today’s views are up over 1100, so go figure.)

Advertisements
This entry was posted in Uncategorized and tagged , , , , , , , , , , . Bookmark the permalink.

2 Responses to The Day the Hardworking Staff at Campaign Outsider Went Viral

  1. Carol O'Reilly says:

    Like the trampoline/slingshot

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s