Tag Archives: Sneak ADtack

Mac Users Sent Into Orbitz

Posted on June 27, 2012 by Campaign Outsider

Online tracking gets more and more sophisticated every day. From the Wall Street Journal: On Orbitz, Mac Users Steered to Pricier Hotels Orbitz Worldwide Inc. has found that people who use Apple Inc.’s Mac computers spend as much as 30% more a night on hotels, so … Continue reading →

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Do Not Track? Do Not Make Us Laugh

Posted on June 23, 2012 by Campaign Outsider

Despite all the hoopla in D.C. about protecting consumer online privacy, there’s this from the Wall Street Journal: Online Tracking Ramps Up Popularity of User-Tailored Advertising Fuels Data Gathering on Browsing Habits Online tracking on 50 of the most-visited websites has risen sharply since … Continue reading →

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Ask Dr. Ads (Doc The Halls Edition)

Posted on June 20, 2012 by Campaign Outsider

See the in restauro Sneak ADtack! for further details.

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Call It “Funny Or Buy”

Posted on June 16, 2012 by Campaign Outsider

It’s not just comedy that acclaimed website Funny or Die is engaged in. It’s funny business too. Via the Wall Street Journal: What’s So Funny? Marketing Comedy Website Funny or Die Makes a Business Out of Skits With Big Names Football season may be three … Continue reading →

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How I Met Your [Product Placement]

Posted on June 10, 2012 by Campaign Outsider

Call it product REplacement. From this week’s TV Q&A (via the Boston Herald): Q. On reruns of “How I Met Your Mother,” there are ads in the background for the 2012 Toyota Prius V. How is that possible when some of the episodes … Continue reading →

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Dr. Ads Presents “The Baggies”

Posted on June 10, 2012 by Campaign Outsider

Yo. Check it out at the in restauro (as the Italians say) Sneak ADtack. Yo.

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Facehook: Selling Mobile-Only Ads

Posted on June 7, 2012 by Campaign Outsider

In its never-ending quest to generate ad-itional revenues, Facebook has trashcanned its policy of selling desktop and mobile advertising as a package. Via All Things D: Facebook Would Like to Sell You a Mobile Ad A frequent refrain from the growing … Continue reading →

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The Factory Is Facebook. The Product Being Manufactured Is You.

Posted on June 2, 2012 by Campaign Outsider

(With apologies to Adbusters) Dispatches from the Facebook/Marketing/Privacy vortex. From MediaPost: Facebook Rolls Out Promoted Posts, New Page Tools Facebook is taking steps to boost ad spending directly through brand pages, while also giving marketers new tools for managing their presence on … Continue reading →

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Facecrook! Privacy Lawsuit An Initial Public Offing?

Posted on May 20, 2012 by Campaign Outsider

Right before Facebook launched its ballyhooed but disappointing Initial Public Offering (IPO), the social media behemoth got whacked with a behemoth class-action suit over its privacy practices. Via The Telegraph: Facebook hit with $15bn privacy lawsuit ahead of stock market debut The company … Continue reading →

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Just Don’t “Duets”

Posted on May 13, 2012 by Campaign Outsider

The new ABC show Duets is currently running this promo, a takeoff on Apple’s classic 1984 spot:   If that’s any indication of the show’s quality, the hardworking staff predicts it’ll go over like the metric system.   Originally posted on the Newer! Improveder! … Continue reading →

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