On The Cover Of The Roiling Stone

First off, it should be noted that the Boston Herald broke this Rolling Stone story on page 3 of yesterday’s edition (don’t ask about the little green numbers – no idea why they keep popping up):

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Today, the feisty local tabloid went for broke:

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The one dissenting voice was columnist Margery Eagan, but she was drowned out by the other coverage, which included a couple of news reports and the always-enlightening comments of Herald readers . . .

Read the rest at It’s Good to Live in a Two-Daily Town.

 

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Herald Gets Its Ads Kicked . . . Again

Do we detect a pattern emerging here?

For the third time in three weeks, Boston Herald readers have been snubbed by a full-page ad aimed at the local citizenry.

First it was the Marriott at Tudor Wharf memorializing fallen Boston firefighter Stephen F. Minehan; then it was the Chicago Blackhawk saluting the Boston Bruins.

Now it’s the Employees & Management of Demoulas/Market Basket, who ran this ad in Wednesday’s Boston Globe:

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Notice the ad did not mention Arthur S. Demoulas, the “other” member of the Board of Directors and the motivating force behind the power play, as the Globe noted here . . .

Read the rest at It’s Good to Live in a Two-Daily Town.

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Baby I Can Drive My Carr (Merciful End Edition?)

From our Walt Whitman desk

Boston Herald hack Howie Carr gets another spotlight dance with himself as he devotes today’s column to his favorite topic:

DSC_2683.JPGA case of what might have been

I got cut. Whitey gave me my outright release yesterday from his defense-witness list.

One minute I’m there, the 
next I’m gone, kicked down the stairs like I’m Aaron Bleepin’ Hernandez or somebody.

Around the courthouse yesterday, it was like the Monday before the start of the NFL season in September. People milling about in confusion, not knowing what to do now that they’d been placed on witness waivers.

Well, Carr knew what to do: spend the rest of the column fantasizing about what he would have said if he had been called on to testify . . .

Read the rest at It’s Good to Live in a Two-Daily Town.

 

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Globe Ignores Dan Conley’s ‘Don’t Buy Boston’ Ad Production

Now that the Bay State’s umpteenth U.S. Senate special election is done, the Boston news media can turn their attention to the first real mayoral race we’ve had here in Mayberry since 1993.

From Tuesday’s Boston Globe:

Conley set to launch television ads

Suffolk DA’s are 1st of Hub mayor’s race

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Boston mayoral candidate Daniel F. Conley, leveraging his significant fund-raising advantage over 11 opponents, will launch the first television advertising campaign of the race Tuesday, part of a sustained blitz that will continue through the Sept. 24 preliminary election.

Conley’s campaign has paid for five ads, at least four of which will begin running Tuesday on local and cable television stations. The Conley campaign declined to say how much it is spending on the ad campaign, making it difficult to determine the frequency and prominence of the ads.

The Suffolk district attorney’s ads will be quickly followed Thursday by a commercial buy from Felix G. Arroyo. The first ad from the Latino city councilor will be in Spanish and will air only on Spanish-language media.

And then there’s this . . .

Read the rest at It’s Good to Live in a Two-Daily Town.

 

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Hark! The Herald! (Zimmerman Verdict Edition)

From our Walt Whitman desk

Stop the presses! The Boston Herald made The Newseum’s Top Ten Front Pages on Monday.

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Here’s the text . . .

Read the rest at It’s Good to Live in a Two-Daily Town.

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Manny Being Money

Fascinating story in – of all places – BuzzFeed by Boston native and former Fenway Park vendor Sam Graham-Felsen about Manny Ramirez’s recent turn in Taiwan playing for the E-DA Rhinos of the scandal-ridden Chinese Professional Baseball League (CPBL).

REMADE IN TAIWAN: Manny Ramirez’s Season Abroad

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Two years after he retired from baseball in disgrace, one of the greatest sluggers of his generation wound up playing on the other side of the world, the unlikely savior of a league whose reputation is as complicated as his own. And with a major league comeback possibly imminent, a half a season in Taiwan may have saved Manny Ramirez, too.

The scene: This spring. Xinzhuang Field in Taipei. Sold-out crowd of 12,000 for the E-DA Rhinos’ first home game, in which they’re facing the Brother Elephants (“Brother is the name of the hotel company that sponsors the Elephants”).

Both sides have their own cheerleaders, hoarse-throated hype men, bongo drummers, and brass bands. Virtually every fan has color-coded thunder sticks, which are bashed together continuously. Everybody chants — and not just the Mandarin equivalent of “Let’s Go Rhinos.” There are a variety of cheers, and some sound quite complex. Everybody chants, at the top of their lungs, for all nine innings, even when their team is getting smoked. It’s amazing.

It wasn’t always like this. Last year, average attendance was in the 2,500 range and the nearly 24-year-old league was on the verge of collapse. One player changed everything overnight — the only player both sides root for, Manny Ramirez.

As one graphic in the story has it:

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Speaking of redemption, Ramirez signed a minor-league contract with the Texas Rangers last week. No telling how either he or the CPBL will wind up.

Regardless, the BuzzFeed piece is a terrific read. Don’t miss it.

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Gabriel Gomez Hosts Globe, Stiffs Herald

Former U.S. Senate hopeful Gabriel Gomez apparently learned at least one thing during his special-election campaign against Ed Markey: The broadsheet is mightier than the tabloid.

From today’s Boston Globe:

gomez900Gabriel Gomez could be up for another run

‘Nothing’s off the table,’ he says of federal or state campaign

COHASSET — Less than three weeks after losing a special US Senate election, Republican Gabriel E. Gomez said he is open to making another run for political office.

“If something does pop up and I’ve got the same passion that I had for this last race, then I would be interested in it,” he said.

In his first postelection interview, Gomez was reflective about his US Senate run, admitted to some missteps in his initial high-profile bid for elective office, but appeared to be at peace with the results.

So the Globe gets the at-home sit-down with Gomez while the Boston Herald gets . . . what?

Secondhand slop . . .

Read the rest at It’s Good to Live in a Two-Daily Town.

 

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New Stealth Gambit Is Like Russian Nesting Ads

Apparently it’s not enough for marketers to bombard us with ads.

Now they’re bombarding us with ads-within-ads.

From Advertising Age:

0708p9_BMWTAYLORMADE4BMW Teams Up With TaylorMade for Ad Within an Ad

Automaker liked results of U.S. Open effort so much, plans similar spots for fall football

BMW ads aired during U.S. Open coverage on NBC and the Golf Channel in June came with a distinct twist. The spots were typical “Ultimate Driving Machine” commercials for the 7 series and other models until the end — when viewers suddenly saw a TaylorMade R1 driver banging a TaylorMade golf ball off a tee.

It’s not often you see an ad within an ad. But BMW liked the product-placement strategy by ad agency Kirshenbaum Bond Senecal & Partners so much that it wants to use it during NFL and college-football coverage later this year. Both BMW and TaylorMade-Adidas Golf declined to say if — or how much — TaylorMade paid to integrate products within BMW’s commercials.

Then there’s this Cars.com/Lone Ranger spot . . .

Read the rest at Sneak Adtack.

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Rick Perry Wants Your Business Right Now (And Your Vote In 2016)

Texas Gov. Rick Perry (R-Oops) has been traveling this great nation of ours trying to cheery-pick businesses in blue states to migrate to the Lone Star state.

And generating national media coverage in the process.

From the Weekly Standard in June:

Perry, in his 13th year as governor, has begun a . . . crusade to persuade the country that what has worked in Texas and LOG.v18-36.June3_.Barnes.AP_CarolynKasterother Republican-led states will work everywhere. “I want to engage America in this blue state / red state discussion,” he says. This may sound grandiose, but he’s not kidding.

He started by going to California in February and Illinois in April, heavily Democratic states with two of the worst economic records in the country. He urged business leaders to pack up and move to Texas, where they’d thrive because of pro-business policies in place for a decade. “We keep our taxes low, our regulations reasonable and effective. We’ve implemented lawsuit abuse reforms and cultivated a world-class workforce,” he explained in an op-ed in the Austin paper when Obama was in town.

In California, Perry touched off a four-day tour across the state with $24,000 worth of radio ads. “Building a business is tough, but I hear building a business in California is next to impossible,” he said in the ads. “I have a message for California businesses: Come check out Texas.”

California Gov. Jerry Brown replied by mocking Perry, which backfired and garnered the Texan even more press. A similar scenario followed in Illinois.

Then, from the Weekly Standard in July (both pieces by Rick Perry groupie Fred Barnes):

Perry had three goals for his trip [to New York]. He LOG.v18-40.July1_.Barnes.AP_MaryAltaffersucceeded, partially anyway, on two. In time, he may on the third. The first was to attract businesses to Texas. Perry insists it takes nine months from his pitch to a company’s decision to move. So we’ll have to wait on that. But Perry says he expects to hear this summer that an untold number of California companies are Texas-bound.

The second goal was to stir a national debate on “blue state versus red states policies.” Perry thinks he’s set this in motion and he may have. It should shine a favorable light on the Texas model of low taxes, light regulation, and less litigation—small government that works.

Perry didn’t acknowledge the third goal. It was a test of his skill as a potential presidential candidate after his disastrous performance in last year’s race for the Republican nomination. He says he “parachuted” into that campaign both too late and unprepared. He knows better now.

And it’s not just the Standard that’s promoting Perry. From the latest edition of Bloomberg Businessweek:

Replacing Perry’s salesmanship won’t be easy. In 2012, after pol_perry29__01__630x420speaking at a development conference in Italy, he took a side trip to look at cars and meet with Luca Cordero di Montezemolo, chairman of Ferrari (F:IM). “They have a really upscale beautiful little coupe. It’s called the California,” says Perry. “I call him, I said, Luca, I’m completely biased, but the brand that has the most cachet for the future is not California, it’s Texas. You should sit down with your marketing folks.” The chairman of Ferrari, says Perry, thought that was an interesting observation.

Then again, the Businessweek piece has one Perry critic saying, “the time and money spent luring companies to the state is largely wasted. Texas has seen a net inflow of 80,000 jobs between 2001 and 2010, not much in an 11 million-job economy.”

Fair enough. But let’s see where Ferrari is in 2016.

And whether the Perry machine is still running smoothly.

 

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Correction o’ the Day (Boston Symphony Orchestra Edition)

When the New York Times hits a sour note, it does its best to make amends.

From Saturday’s Corrections:

THE ARTS

music review on Monday about the Boston Symphony Orchestra, at Tanglewood, misidentified the instrument in Tchaikovsky’s Violin Concerto that was playing in dialogue with the violin when the violin soloist, Joshua Bell, smudged the pitch a bit on his repeated notes. It was a clarinet, not a flute.

Wait – the violin soloist smudged the pitch a bit in his repeated notes?

Are you kidding?

Thank God the Times was there to document it, no matter what instrument was playing in dialogue with the violin.

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