Tag Archives: Verizon

Marathon Bombing Memorial Advertisers Become More And More Obscure

Posted on April 29, 2013 by Campaign Outsider

In the two weeks since the tragic Boston Marathon bombings, we’ve seen a goodly number of tribute ads from the likes of Verizon, Bloomingdale’s, even the City of New York Patrolmen’s Benevolent Association. But today’s installments come from, well, out of nowhere. … Continue reading →

Posted in Uncategorized | Tagged Bloomingdale's, Boston Marathon bombings, City of New York Patrolmen's Benevolent Association, Flying Cross, It's Good to Live in a Two-Daily Town, One Fund Boston, The Produce Connection, Verizon | Leave a comment

Verizon Back To Whacking Unions

Posted on October 7, 2011 by Campaign Outsider

Verizon is once again running full-page ads in the Boston Globe painting the telecom giant’s union employees as unreasonable in their negotiating demands: The hardworking staff thinks this dustup has a fair chance of going on for a very(izon) long … Continue reading →

Posted in Uncategorized | Tagged union-represented employees, Verizon, verizonbargainingfacts.com, We Think That's Fair | Leave a comment

Union Plays The 9/11 Card In Verizon Dustup

Posted on September 8, 2011 by Campaign Outsider

The 45,000 once (and future?) striking Verizon workers are back on the job, but the advertising battle rages on. On one side, the telecom giant is still running newspaper ads like this one: On the union side, the Communications Workers … Continue reading →

Posted in Uncategorized | Tagged 9/11 card, Communications Workers of America, Iran-Iraq war, newspaper ads, Verizon | 2 Comments

Right Verizon?

Posted on August 18, 2011 by Campaign Outsider

The other day the hardworking staff noted Verizon’s advertising campaign addressing its dustup with 45,000 striking workers. The telecom’s initial ads touted the generous salaries and benefits (read: better than yours) its employees receive; the second wave of ads detail … Continue reading →

Posted in Uncategorized | Tagged Boston Globe, health insurance, pension benefits, striking union employees, Verizon | Leave a comment

Bright Verizon

Posted on August 14, 2011 by Campaign Outsider

As the strike against Verizon by 45,000 unionized workers (6,000 of them in Massachusetts) enters its second week, the telecommunications company has entered the second phase of its public-image advertising campaign. Verizon has been running full-page advertisements in the Boston … Continue reading →

Posted in Uncategorized | Tagged ad campaigns, Boston Globe, Communications Workers of America, International Brotherhood of Electrical Workers, Verizon | 3 Comments

Verizon’s Ovechtrick Or Treat

Posted on May 5, 2011 by Campaign Outsider

During the second intermission of Wednesday night’s Red Wings/Sharks game on Versus, this Verizon Rule the Air commercial lionizing Washington Capitals star Alexander Ovechkin popped up: Too bad the next report was that Alexander the Grate’s Capitals had just been … Continue reading →

Posted in Uncategorized | Tagged Alexander Ovechkin, Detroit Red Wings, Ovechtrick, Rule the Air, San Jose Sharks, Tampa Bay Lightning, Verizon, Washington Capitals | 1 Comment

Hooked On iPhonecs

Posted on February 4, 2011 by Campaign Outsider

Two high-profile/high-tech hall monitors have weighed in on the much-awaited Verizon iPhone, and as Johnny Most (rest his soul) liked to say, “It’s good!!!” From New York Times gadget guru David Pogue’s review: It’s here. After almost four years of … Continue reading →

Posted in Uncategorized | Tagged AT&T, David Pogue, iPhone, Johnny Most, Motorola Droid, New York Times, Verizon, Wall Street Journal, Walter Mossberg | 1 Comment