Tag Archives: Home Depot

The New Edvertorial Fútbol

Posted on October 30, 2011 by Campaign Outsider

Friday’s New York Times features yet another version of marketing in sheep’s clothing, edvertorial division: Script Takes Sponsors From Bit Players to a Starring Role A SERIES that is to have its premiere on Sunday on ESPN Deportes, the Spanish-language ESPN channel, is distinctive apart from being its … Continue reading →

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The Weekly Standard Sells Out

Posted on July 21, 2011 by Campaign Outsider

Not on newsstands. On its cover. That’s the front cover of the July 25, 2011 edition of the Weekly Standard. Except it’s not. It’s actually an ad for an outfit called Main Street Fairness, an Astroturf front group backed by Wal-Mart, … Continue reading →

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Wal-Mart Masquerades As Main Street In Battle With Amazon

Posted on June 8, 2011 by Campaign Outsider

It’s the very definition of irony: Wal-Mart, longtime nemesis of mom-and-pop stores nationwide, is now bankrolling The Alliance for Main Street Fairness, a front group (also funded by Best Buy, Target, Sears, and Home Depot) lobbying for sales taxes on … Continue reading →

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