-
Click to subscribe to RSS
Tag Archives: data mining
Flash Flood Of Data Mining At The Weather Channel
Your bad hair day is good news for The Weather Channel. From the Wall Street Journal: Weather Channel Now Also Forecasts What You’ll Buy Company’s Data Helps Fine-Tune When and Where Advertisers Should Place Spots The Weather Channel knows the chance … Continue reading
Posted in Uncategorized
Tagged data mining, Sneak ADtack, The Weather Channel, Wall Street Journal
Leave a comment
High (Court) On Drugs
The Supreme Court has endorsed the data-mining of physicians’ prescribing records for use in marketing pharmaceuticals. From MedPageToday: WASHINGTON — Data on which doctors are prescribing which drugs is speech that is protected by the First Amendment, and pharmaceutical companies have … Continue reading
Posted in Uncategorized
Tagged data mining, First Amendment, prescription drugs, Sorrell v. IMS Health, Supreme Court, Vermont
1 Comment
Campaign Outsider 