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Category Archives: Uncategorized
The Secrets Life Of Marketers
Must-read cover piece in Sunday’s New York Times Magazine, detailing the means and methods marketers exercise to extract consumer information that nails you to the selling post: How Companies Learn Your Secrets Andrew Pole had just started working as a statistician for … Continue reading
Top Chef: You Gotta Try Boston!
Headline of full-page ad in Sunday’s Boston Globe: HELP BRING TOP CHEF TO BOSTON Obligatory button: The ad is the most visible part of a campaign launched by Digitas and Mayor Tom Menino to bring Season 10 of Bravo’s popular … Continue reading
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Tagged Bravo, Digitas, Facebook, Mick Darling's Posterous, Tom Menino, Top Chef, Twitter
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Quelle Horreur: No More Franc Exchanges For The French
Sad news (or quel fromage, as we say at the Global Worldwide Headquarters): The storied currency of France is now officially defranct. From Sunday’s New York Times: As Old Francs Expire, France Makes a Small Mint PARIS — Greece may … Continue reading
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Tagged 2002 conversion, afford the appetizers, defranct, French franc, New York Times, Paris, the euro
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Dead Blogging Photograph 51 At The Central Square Theater
Ever encounter a science teacher who made DNA interesting, entertaining, and just a little bit sad? Us neither. Until the hardworking staff (and the Missus) took in the Nora Theatre Company’s production of Photograph 51 at the Central Square Theater. From … Continue reading
Disgracebook: Facebook Gets It Dead Wrong
Apparently your Facebook Timeline doesn’t end when your time on earth does. Saturday’s Boston Herald front page: From the Herald report: Two of [Michael Marshalsea’s] daughters told the Herald they were shocked and dismayed that a ghoulish imposter took over their … Continue reading
The Least Interesting Man In The World
MediaPost’s Marketing Daily reports that Colorado craft brewer Breckenridge Brewery has launched two new TV spots in its “Truth in Beervertising” campaign. One of the new 30-second spots, dubbed “The Least Interesting Man in the World,” shows Breckenridge’s head brewer, … Continue reading
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Tagged 471 IPA, Bob Harrington, Breckenridge Brewery, Marketing Daily, MediaPost, Truth in Beervertising
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Invasion Of The Data Snatchers (Google Edition)
Yesterday it was Twitter engaging in misAPPropriation of smartphone users’ address book data. Now it’s Google end-running privacy settings to monitor its search engine users. From Friday’s Wall Street Journal: Google’s iPhone Tracking Web Giant, Others Bypassed Apple Browser Settings for Guarding Privacy … Continue reading
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Tagged Apple Inc., Google, iPhone, Julia Angwin, misAPPropriation, Sneak ADtack, Twitter, Wall Street Journal
5 Comments
Product Placements Face Reality (Shows)
Reality check, via Media Dynamics: The top 10 primetime shows for product placement activity on broadcast TV networks were all in the reality genre, according to Nielsen. Measuring 11 months in 2011, Nielsen found that Fox’s American Idol led the list with 577 … Continue reading
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Tagged Amazing Race, American Idol, Media Dynamics, Sneak ADtack, The Biggest Loser, The Celebrity Apprentice
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