Mike Allen Takes Capital Playbook To Dark Side

Posted on December 18, 2013 by Campaign Outsider

Fact #1 (via Adweek):

Politico’s Allbritton Buys Capital New York

The subscription approach to news is getting a significant boost, with Politico owner Robert Allbritton buying Capital open-newspaper-hed-2013_2-640x290New York with an eye on applying Politico’s business model to the online news site. Allbritton plans to hire more than 24 people and relaunch the site, which was founded in 2010 by ex-New York Observer editors Josh Benson and Tom McGeveran, who will continue to run the news operation.

Fact #2:

Politico launches Capital Playbook, a clone of Mike Allen’s Playbook daily tip sheet . . .

Read the rest at Sneak Adtack.

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