Tag Archives: E.T.

I Sold It At The Movies: Classic Cinema Product Placement

Posted on December 20, 2011 by Campaign Outsider

Product placement in films didn’t start with E.T. and Reese’s Pieces. As Business Pundit illustrates, it goes all the way back to 1896. The hardworking staff’s favorite? Vespa in Roman Holiday. But you should roll your own. Originally posted on the Newer! … Continue reading →

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