When A Nation Forgets Its Own Idioms . . .

. . . it looks sort of idiotic.

The hardworking staff can’t help but notice that what once were familiar American phrases have become, well, unfamiliar.

Some recent examples:

• Democratic strategist on CNN describing Mitt Romney’s Latino problem thanks to his tough primary stand on immigration:

Well, that’s the box he’s painted himself into.

No – you can get boxed in, or you can paint yourself into a corner. Not to get technical about it.

• MSNBC’s Ed Shultz:

“[Mitt] Romney pounced on [Rick] Perry for changing his tone on Social Security.”

Actually, Perry changed his tune. But why get technical about it.

• Backer of an MBTA plan to scale back The Ride, its door-to-door service for the disabled:

“This is not to punish people who need it, it’s to rout out those people who abuse it.”

Or root them out. Whatever. As long as it saves taxpayer dollars.

• A New York Times piece about ads on school buses featured this teacher comment:

“I know that it’s a bag of worms and people are going to ask ‘What’s next? An ad on the classroom clock?'”

More likely it’s a can of worms, but why get technical about it.

• The public radio guy who said:

“The Elgin Marbles have been a thorn of contention for years.”

The hardworking staff has a bone to pick with that.

• New York Times reporter on the PBS Newshour who said “Nicolas Sarkozy was “not willing to go into the countryside and shoot the fat” with the French people.

• The BU commencement speaker who talked about “getting my feet dirty.”

• The we-don’t-remember-who describing himself as “green-eared.”

• The NPR talk show guest saying “a rising tide fills all boats.”

• The French Open commentator who said “You have to buy your time, be patient, and wait for your opening.”

The hardworking staff is buying our time until more examples come along.

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Do Not Track? Do Not Make Us Laugh

Despite all the hoopla in D.C. about protecting consumer online privacy, there’s this from the Wall Street Journal:

Online Tracking Ramps Up

Popularity of User-Tailored Advertising Fuels Data Gathering on Browsing Habits

Online tracking on 50 of the most-visited websites has risen sharply since 2010, driven in part by the rise of online-advertising auctions, according to a new study by data-management company Krux Digital Inc.

The average visit to a Web page triggered 56 instances of data collection, up from just 10 instances when Krux conducted its initial study, in November 2010. The latest study was conducted last December.

As the Journal piece points out, the online-advertising business now totals $31 billion – with a bullet. Which has led to online auctions “where advertisers buy data about users’ Web browsing. Krux estimated that such auctions, known as real-time bidding exchanges, contribute to 40% of online data collection.”

Helpful graphic here:

Troubling quote here:

“We’ve moved from a traditional advertising model of buying 1,000 impressions. Now you evaluate and buy a single impression.”

P.S. That means you!

Originally posted at the in restauro Sneak ADtack!

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Mitt Romney Isn’t Rich Enough? Now He Wants The Hardworking Staff’s Money!

The hardworking staff trundled down to the Global Worldwide Headquarters earlier today to open the old mailbag, and what poured out but a letter from Mitt Romney.

O frabjous day! Calloou! Callay!

The letter started out:

Dear Fellow Republican,

My friends at the Republican National Committee are working hard [!] to hone our plan to win back the White House, strengthen our majority in te U.S. House, and recapture the majority in the U.S. Senate.

We already know what President Obama wants this campaign to be about: anything but his failed liberal record. Now we want to know what hard-working [!] Americans like you want this campaign to be about.

As one of our country’s most active Republicans, you have been chosen to take part in the RNC’s 2012 Presidential Issues Survey . . .

At which point the hardworking [!] staff stopped reading , since the survey is just a ruse to extract money from us, and anyway we’re hardly “one of our country’s most active Republicans,” not to get technical about it.

But the whole “want this campaign to be about” booshwah got us to thinking about this piece from Politico:

The 2012 campaign is the smallest ever

For years, operatives, reporters and potential nominees envisioned the 2012 presidential campaign as a titanic clash of media-swarmed combatants with big ideas about the future. In the Republican primaries, this was almost a mantra: this is the most important campaign in a generation.

So why does it feel so small?

Dating to the beginning of the cycle, 2012 has unfolded so far as a grinding, joyless slog, falling short in every respect of the larger-than-life personalities and debates of the 2008 campaign.

There have been small-ball presidential campaigns before, but veteran strategists and observers agree this race is reaching a record degree of triviality. Nothing previously can compare with a race being fought hour by hour in 140-character Twitter increments and blink-and-you-miss-it cable segments. Not to mention an endless flood of caustic television ads.

(See here for further details on caustic TV spots.)

The consensus was that 2010 qualified as the Seinfeld election, a series of campaigns about nothing.

So what do we call an election about less than nothing?

How about Waiting for Godot.

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It’s Good To Live In A Two-Daily Town (Scott Brown Royal Meeting Edition)

Massachusetts Sen. Scott Brown (R-Laundry Folding) has apparently sniffed a bit too much Fabreze.

Yesterday morning he told Jim Braude Chris Collins and Margery Eagan on WTKK:

“Each and every day that I’ve been a United States senator, I’ve been discussing issues, meeting on issues, in secret meetings and with kings and queens and prime ministers and business leaders and military leaders, talking, voting, working on issues every single day.”

(Full disclosure: I do a segment with Eagan and Braude every Friday morning.)

Brown’s delusions of grandeur led to two very different reactions by columnists at crosstown rivals Boston Globe and Boston Herald.

The Globe’s Brian McGrory:

Scott Brown’s fractured fairy tales

Scott Brown understands that the Burger King is just a restaurant name, right — not an actual person? And when he sneaks off to the Dairy Queen for an Oreo Blizzard, that doesn’t actually count as a secret meeting with royalty?

Be worried about Senator Brown. Be very worried. It looks like he’s becoming delusional, starting to believe — and worse, trying to convince others — that he’s far more important than any junior senator has ever been.

But the Herald’s Hillary Chabot knows what’s really going on here:

Brown had been asked about a lack of substance in his campaign.

“Sen. Brown was referring generally to private meetings with foreign and domestic leaders. He misspoke when he said kings and queens,” spokesman Colin Reed said.

The tall tale prompted immediate partisan reaction.

A-ha! It’s all just a Democratic ploy to exploit a slip of the tongue!

(To be fair to Chabot, she does quote several critics of Brown.)

Regardless, yesterday wasn’t the first time Brown bragged about rubbing elbows with royalty. Check out the second half of this video, which shows Brown on the Senate floor in 2010.

All the kings and queens wanted to talk about was jobs, eh?

Check your own job first, Laundry Boy.

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It’s A Seamus! Gail Collins’s Ca-nein Column

It was bound to happen sooner or later. We all have our limits.

So today the New York Times featured a Gail Collins column that mentioned Mitt Romney but made no mention of dogs or cars or roofs.

In fact, Collins hardly laid a glove on Romney in a piece that examined the wave of privatizing state services. The Mitt bit:

Politicians of both parties are privatization fans, although the Republicans are more so. Mitt Romney has flirted with the idea of privatizing veterans’ health care. He goes steady with the Medicare privatization forces and is believed to be secretly married to the folks who want to privatize public education through the use of vouchers.

“When you work in the private sector and you have a competitor, you know if I don’t treat the customer right, they’re going to leave me and go somewhere else, so I’d better treat them right,” Romney said in a round-table discussion with veterans in South Carolina. This is the exact road he was going down on the dreaded day when he said he enjoyed firing people.

Yeah, but the only one who got fired here was the dog.

Free the Seamus One!

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Marina Abramovic Blushathon (The Artist Is Present Edition)

The hardblushing staff has followed performance artist Marina Abramovic over the past few years, so we feel constrained to note the flurry of coverage for the new documentary The Artist Is Present.

Representative sample, via the New Yorker.

Representative image, via Google:

Your blush goes here.

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Call It Obama’s “Wealthcare” Reform Act

Sign o’ the (New York) Times:

Distaste for Health Care Law Reflects Spending on Ads

Nut graf:

In all, about $235 million has been spent on ads attacking the law since its passage in March 2010, according to a recent survey by Kantar Media’s Campaign Media Analysis Group. Only $69 million has been spent on advertising supporting it. Just $700,000 of that comes from the Obama campaign, and none of its ads mentioning the law are currently being broadcast, said Elizabeth Wilner, vice president of the Campaign Media Analysis Group. “It explains, in a nutshell, why polling shows attitudes about the law to be at best mixed,” she said.

The Supreme Court has said money is speech.

And make no mistake about it – money talks.

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Mitt Romney’s E-Mewl

As the hardworking staff has previously noted, the Obama campaign has a mighty email effort underway, flooding the Campaign Outsider emailbag on a daily basis.

Here’s his latest, from deputy national field director Marlon Marshall:

Smart, yes?

Contrast that with Mitt Romney, whose email list the hardworking staff signed onto two weeks ago.

The result: Nothing, until today.

And pretty lame at that:

You tell us who’s achieved mail supremacy in this race.

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Let The $4 Billion . . . Or $6 Billion . . . Or $9.8 Billion Rumpus Begin! (Everyone In The Pool Edition)

It’s an embarrassment of – not pandas – but TV spots in the presidential bakeoff betwen Barack Obama and Mitt Romney.

Call the roll (via ABC’s The Note):

OBAMA ADS: ROMNEY’S OUTSOURCING, FEE HIKES. From ABC’s Devin Dwyer: President Obama’s campaign will begin airing two TV ads today in nine battleground states, attacking Mitt Romney for outsourcing state work and hiking a number of fees during his term as Massachusetts governor. One spot — “Come and Go” — juxtaposes Romney’s claim of being a job creator with the accusation that he supported “outsourcing state jobs to India.” Another – “Mosaic” – juxtaposes his promise to cut taxes with the claim that he presided over “1,000 fee hikes” between 2003 and 2007. “Romney economics: It didn’t work then and it won’t work now,” narrators in both ads conclude. Independent fact checkers have examined Romney’s record on the outsourcing issue and taxes/fee hikes and found neither to be as black and white as the Obama campaign ads suggest.

The spots:

 

 

On the other hand . . .

It was only a matter of time before President Obama’s words made it into a super PAC ad. Today, the pro-Romney super PAC Restore Our Futureannounced it will run an ad reprising Obama’s “private sector is doing fine” comment, beginning today. The group said it will spend $7.6 million airing the ad in nine states: Colorado, Florida, Iowa, Nevada, New Hampshire, North Carolina, Ohio, Pennsylvania, and Virginia. From the script: “America’s jobless rate just went up again, but after a record 40 straight months of unemployment over eight percent, President Obama insists, ‘The private sector is doing fine.’”

The spot:

 

And then there’s this:

Americans for Prosperity, the Koch-affiliated conservative group, says it will run a new ad for 10 days in Colorado, Florida, Nevada, North Carolina, Ohio, and Pennsylvania–one that’s very similar to the Restore Our Future spot. Script: “Maybe your family is like most, struggling to make it by. But recently, President Obama said, ‘The private sector is doing fine.’ Hmm, how can our president be so out of touch? … The private sector is not doing fine.”

The spot:

 

And don’t forget this whack at Obamacare (via Politico’s Playbook):

“Concerned Women for America (CWA) President and CEO Penny Nance [will announce] today the launch of a six-state, six-million dollar advertising buy which highlights the consequences of President Obama’s health care plan. The 60-second ad, entitled ‘Care’ features a doctor giving a first-hand account of the devastating effects of government-mandated health care including delayed care, denied care, and skyrocketing costs. The $6 million dollar ad buy will begin airing Wednesday, June 20 and run nationally on cable, social media, and in six key states …. Iowa, Minnesota, New Hampshire, New Mexico, Virginia, Wisconsin ..

The spot:

 

Sharp ABC News summary/reality check of all the ads here.

Watch ’em and weep.

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WGBH Sunsets “Eric in the Evening”

From a knowledgeable source at WGBH:

Also no word on what/who will replace Eric. Re-reruns of The Takeaway? That’s what ‘GBH seems to do across the board these days.

(Full disclosure: The hardworking staff worked hard at WGBH for 11 years.)

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