The hardsaving staff recently noted the new Own your tomorrow print ad from Charles Schwab (rough translation: Don’t talk to Chuck. You’re on your own).
Now comes the TV spot, whose visuals – minus the Mt. Rushmore shots of the old man – could be for anything from life insurance to Adelphi University :
We especially like the whole “getting involved, staying engaged” motif.
Translation: You lost money? It’s your fault.