The Roveniks are now chasing Hispanics.
Via ABC’s The Note:
The Republican National Committee and independent pro-Republican group American Crossroads are simultaneously airing ads in New Mexico, Colorado and Nevada, slamming President Obama on the economy.
The RNC ad, which hits the president on unemployment, taxes, federal debt and deficit, will air on Hispanic radio in the three states, according to a committee statement. It’s expected to run concurrently with a small English-language TV buy in select media markets highlighting a similar message.
American Crossroads, a group with ties to GOP strategist Karl Rove, says it will spend more than $158,000 this week to air a Spanish-language TV ad in the same states, as well as Florida, Texas, and Washington, D.C. The ad is part of a $20 million campaign, blasting Obama on the deficit and debt.
Just to review:
American Crossroads is a Super-PAC (unlimited spending, unlimited contributions, but must identify donors . . . eventually).
Its spinoff – Crossroads GPS – is a 501(c)(4): unlimited contributions, unlimited spending (but political campaigns can’t be primary activity), never has to identify donors.
(Hardworking staff Crossroads GPS coverage here.)
Fasten your seatbelts. It’s going to be a bumpy election.