Category Archives: Uncategorized

AP Says Yes, Economist Says No to Stealth Marketing

Two major news organizations have come to a split decision about whether to run ads in sheep’s clothing. From Brendan James’s piece in the International Business Times: Associated Press Rolls Out Native Advertising Network The Associated Press might look like … Continue reading

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PepsiCo’s Weak, Late NYT Tribute to Roger Enrico

Actually, a week late. As the hardworking staff noted a few days ago, former PepsiCo chief Roger Enrico died last Wednesday; this New York Times obituary ran Friday. The following day Pepsi’s old Cola Wars archrival ran this full-page ad in the … Continue reading

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The Day the Hardworking Staff at Campaign Outsider Went Viral

Full disclosure: The hardworking staff has a small but deeply disturbed following at Campaign Outsider, and we appreciate each and every one of you splendid readers. But yesterday something entirely unexpected happened: We went sort of viral on Facebook. It … Continue reading

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Civilians Who Run Full-Page Ads in the New York Times (ItsTheCourtStupid.com Edition)

The latest edition in our long-running series on people with all those dollars and no sense From yesterday’s New York Times:     That full-page ad features a certain Earle I. Mack’s piece from The Hill’s Congress Blog, self-described as “The Hill’s Forum … Continue reading

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Coca-Cola Classy: Runs NYT Tribute to Pepsi’s Roger Enrico

Former PepsiCo chief Roger Enrico died last Wednesday, just early enough to get his due before all obits were swamped by Muhammed Ali’s. New York Times obituary for Enrico: Roger Enrico, PepsiCo Chief During 1980s ‘Cola Wars,’ Dies at 71 … Continue reading

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What the Hell’s This Pro Bono Ad Doing in the New York Times?

Well the hardworking staff was plowing through the New York Times yesterday when we came across this quarter-page ad on A15.     Feed the Pig, eh? Here’s the homepage of their website.     Fun! (You can see all their … Continue reading

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What Comes Between Calvin Klein and Controversy? Nothing.

There’s been a fair amount of pearl-clutching this past week over the new Calvin Klein ad campaign, described thusly by Bethan Holt in The Telegraph. Calvin Klein launches predictably provocative advertising campaign. But can sex still shock? Calvin Klein’s new advertising … Continue reading

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Weiner? Wiener? Let’s Call the Whole Thing Off

The hardchuckling staff has no idea who put these two ads together in yesterday’s New York Times Summer Movies section, but we thoroughly approve.     Just to be clear: Weiner is a documentary about “disgraced New York Congressman Anthony Weiner’s mayoral … Continue reading

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The Weekly Standard Pimps Out Its Cover and Writers – Again!

This is getting to be a habit, no? As the hardworking staff has repeatedly noted, The Weekly Standard has lately become a marketing chippy for its owner Philip Anschutz, who also owns Xanterra Parks & Resorts. As we wrote earlier: … Continue reading

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Wall Street Journal Launches Heat Street: ‘News. Fired Up.’

The Weekend Wall Journal featured this quarter-page ad for HeatStreet.com – the second time it’s run in the Journal in the past few weeks.     The site – a product of Dow Jones & Company, parent of the WSJ and a … Continue reading

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