New York Times Chases Younger Readers by Touting Old Guy

The headscratching staff has never really understood the Bernie Sanders connection to millennials, although The Bernie Sanders Connection would be a good name for a rock band (with apologies to Dave Barry).

But the New York Times, apparently, totally gets it, as this full-page ad in Thursday’s edition illustrates.

 

It’s all part of the Times’s “spirited live conversation series for college students.”

 

 

There are also, as you might suspect, New York Times “partners” to help corral the young’uns.

 

 

So, to recap: The Grey Lady is joining up with the white-haired guy (and a bunch of corporate shills) to monetize some green behind the ears kids.

Get with the Times, indeed.

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