Itemizing some deductions from the 2016 presidential race.
Item: Local TV Stations Love All White House Wannabes
Nobody profits from a presidential race more than the broadcast and cable outlets in the early primary states.
From Bloomberg Politics:
Local TV Stations Booming From Super-PAC Windfall
For some strategically located TV stations, all those (mostly) negative campaign ads are helping create highly positive bottom lines.
Dale Woods, general manager of WHO-TV in Des Moines, always knew Christmas would arrive early this year. He just didn’t anticipate just how big it would be.
Every four years, the NBC affiliate in the state that kicks off the presidential nominating process enjoys a windfall of advertising as the candidates vie for the attention of the small slice of the population that shows up for the midwinter Iowa caucuses. This year’s bonus, however, is eye-popping. According to data compiled by Kantar Media’s Campaign Media Analysis Group (CMAG), political advertising in Iowa is up more than 300 percent over the 2012 campaign.
Money quote . . .
Read the rest at Dustup 2016.