On Monday former Massachusetts Sen. Scott Brown (R-Elsewhere) will launch the first TV spot in his Quixotic Quest to become a Two State Senator (pat. pending) by beating Democratic incumbent Sen. Jeanne Shaheen in New Hampshire.
From Politico’s Morning Score:
SCOTT BROWN TO AIR FIRST AD: As was first reported on Campaign Pro Thursday evening, Republican Scott Brown will go on the air with his first ad in the New Hampshire Senate campaign on Monday. The spot, via WMUR, is an introductory one that features footage from Brown’s “listening tour” across the state. “Scott Brown has almost 300,000 miles on this truck,” the ad says. “Over the last few weeks it’s taken him all across New Hampshire, listening, learning — and what he’s learned is pretty simple: people want an America that leads the world again, a health care system that works for new Hampshire and more good jobs.” The news comes the day Brown made his campaign official with an event in Portsmouth. No word yet on the size of the buy.
Not surprisingly, some – such as Mediaite – are not buying it.
Scott Brown Takes Famous Truck Ad, Replaces Everything Boston with New Hampshire
Scott Brown, formerly the Senator of Massachusetts, wants to be the Senator of New Hampshire. He wants to be Senator really badly. On Monday, his campaign will air his first ad in the Granite State — and it looks disconcertingly familiar to anyone from New England.
“Scott Brown has nearly 300,000 miles on this truck,” a narrator intones. “Over the last few weeks, it’s taken him all over the state of New Hampshire. Listening. Learning. And what he’s heard is that people want an America that leads the world again. A health plan that works for New Hampshire. More good jobs. Isn’t it time that someone took their side?”
Maybe – just maybe – that pickup truck has run out of gas.
Well, he’s the US Chamber of Commerce and NFIB candidate – of course they’ll try to keep costs low by reusing ad copy and video. It’s just business, after all.
Risky business with all those microscopes around, yeah, Mick?