From our Whiskey Tango Foxtrot desk
The hardworking staff freely admits that it’s painfully out of touch with modern culture, but really . . .
We have no idea what this ad is about or why it ran in Thursday’s New York Times.
You tell us.
Please.
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Campaign Outsider 
If I’m not mistaken it’s both a celebratory and promotional thing since the One Piece manga passed 300 million sold copies a little time ago (and is, apparently, also free to read at the moment if I got the message right).
If it makes you feel any better, my very plugged-in 13 yo didn’t know what it was, either. It’s this:
http://en.wikipedia.org/wiki/One_Piece
Thanks, Mick. I feel better now.
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So now I’m wondering about “native content,” because Anthony Bourdain’s show featured Manga prominently the other night. Coincidence? Never heard of it before.
As Gibbs says on NCIS, Mick, there are no coincidences.
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