BP has spent untold millions on its Make It Right advertising campaign, designed to convince the public that the oil giant is undoing the damage caused by its giant oil spill in the Gulf of Mexico.

Exhibit ZZZ: This TV spot featuring Rick and Vicki Scali, who manage Easy Street vacation rental homes in Destin, Florida.

Voiceover:

People come to Destin for one reason – and that’s our beaches. If guests don’t come down, we don’t have an economy. My wife and I manage vacation homes here. We were booked up for an entire year.

And then the oil spill hit.

BP said they would make it right with us. I brought my cancellations, and BP made up the difference.

I wanted them to clean up our beaches. Get back our Gulf Coast.

And now the beaches are clean. And tourists are coming back.

I didn’t know what to expect. But they did what they said they were going to do. Our Gulf Coast is open for business, and we’re looking forward to a great next year.

Right about then, there’s this super on the screen: “Mr. Scali was not compensated for this appearance.”

Except his business is in a friggin’ NATIONAL TV SPOT.

We should all not be compensated like that.