NYT Weak In Review

From Sunday’s New York Times:

A Star College Quarterback Is Worth …

Revelations that the father of Cam Newton, Auburn University’s star quarterback and a leading Heisman Trophy candidate, may have sought as much as $200,000 from recruiters has reignited the debate over whether college athletes ought to be paid.

They certainly pay off – in publicity, in rankings, and in merchandise sales. Cam Newton, however, not so much.

Newton is worth a lot, though not as much as many believe. That’s because the marketing of individual [college] players is restricted, unlike the situation in professional sports. Player names, for instance, are not printed on jerseys, which limits the chances for schools, apparel makers, advertisers and others to generate income from Newton’s name and likeness.

But wait – what about this photo from the Times piece?

Isn’t that Newton’s name printed on his jersey? So what exactly is the Times saying?

Inquiring minds want to know.

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4 Responses to NYT Weak In Review

  1. Steve Stein says:


  2. Bob Gardner says:

    It means that they’re running out of excuses not to pay players. I have always thought that if colleges wanted sports to be truly amatuer then the coaches should be “paid” with the chance to take free post-graduate courses, and maybe free room and board at a really nice dormitory.

  3. DaveH says:

    I think they were saying that players’ names are not on jerseys that fans can buy for themselves, as they are for the pros.

  4. Yeah, not so sure. There definitely are restrictions for college players regarding jerseys — they probably just didn’t explain it well.

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