Coincidentally (or not), Gillette’s new Fusion ProGlide Styler turned up both in the New York Times advertising column and the New York Times advertising pages on Tuesday.

From the Times Business section:

Shaving Below a Man’s Neck, if That’s What She Wants

AS bare-chested photographs of the hirsute actors Sean Connery and Burt Reynolds from the 1960s and 1970s suggest there was a time when an abundance of body hair for men was widely considered attractive. But look at magazines like Men’s Health and Men’s Fitness in recent years, and the vast majority of the shirtless cover models have polished torsos, well-defined six-pack abs and pectoral muscles.

Now the Gillette Fusion ProGlide Styler, a trimmer-razor hybrid introduced in 2012 as a facial hair styling tool, is beginning an advertising campaign to encourage men to use the product on other body parts.

A new commercial is set at a poolside cocktail party, where contrasting preferences in men’s body hair are expressed by three comely women: the model Kate Upton (some chest hair, but never on the back) and the actresses Hannah Simone (hairless stomachs to emphasize abs) and Genesis Rodriguez (no hair at all).

But wait – here’s the ad on the back page of the Times A section . . .

Read the rest at It’s Good to Live in a Four-Daily Town.