Sad Fact to Know and Tell™: The lying political ads always drown out the fact-checking hall monitors.

From yesterday’s Boston Globe:

Points amiss in Romney’s ads on welfare

Fact checkers criticize, but voters respond

Mitt Romney’s ads attacking President Obama for a plan to “gut welfare reform” have been criticized by independent fact checkers but, fair or not, their message is resonating with some swing-state voters who say they’ve worked hard for a living and won’t support a president who they believe would enable free riders.

In other words, don’t let facts get in the way of a good opinion.

More from the Globe piece:

[Vanderbilt University’s John] Geer said savvy strategists, like those at the Romney campaign, likely are not worried about criticism from fact checkers and political scientists. They are worried about appealing to “lunch-bucket voters in swing states” and starting “a conversation about the role of government.”

In Rhinelander, Wis., Bruce Gary said the conversation has begun among customers at the gun shop where he works part time, after retiring. “Listening to people out here, they’re fed up with these scams, these fake welfare claims and fake disability claims,” Gary said.

As Ozymandias might say, “Look upon this work, ye Mighty, and despair!”