Mitt Romney Desperation Watch (pat. pending)

Three for the road (home):

• From MSNBC’s First Read:

*** Campaign cash drying up? For Romney, what’s also at stake at next week’s Michigan primary is whether or not his campaign funds begin to dry up. Yesterday, the Romney campaign reported raising $6.5 million in primary funds for the month of January. Yet more importantly, its burn rate was more than 287% (spending $18 million-plus last month, versus raising $6.5 million), and it now has $7.7 million in the bank (compared with President Obama’s nearly $76 million). This begs the question: When will we start seeing Romney writing checks to his campaign, like we saw in 2007-2008? In fact, has he already written the check? (We won’t know that until March 20, the next reporting period.) [emphasis added]

• From ABC’s The Note:

WHAT ROMNEY SPENT. Romney won in both New Hampshire and Florida, and a review of the financial disclosure forms by ABC News reveals that much of the money spent over the course of the month was spent on reaching or communicating with voters — at a final price tag of more than $10 million, ABC’s Emily Friedman notes. Placed media set the Romney campaign back more than $8 million in January alone, with online advertising costing $755,000. The campaign spent more than $600,000 on direct mail, $494,000 on polling and more than $14,000 on robocalls and telemarketing.   The bulk of the media work was done by American Rambler Productions, according to the public records, which includes some of Romney’s most senior advisors, including Stuart Stevens, Russ Schriefer and Eric Ferhnstrom.http://abcn.ws/yqBHFs

• Also from ABC’s The Note:

Dirty-Tricks In Michigan? For the second time in the 2012 campaign, voters are hearing a robocall in which Rick Santorum endorses … Mitt Romney. The calls first surfaced in the South Carolina primary, and now they’re going out in Michigan. The calls reportedly feature direct audio of Santorum endorsing Romney’s bid for president in 2008, and some have complained the out-of-context use is dishonest. http://on.freep.com/xXXUx7

If that’s not desperate, it’ll do until something better comes along.

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