Full-page ad in Thursday’s New York Times:

Derek Jeter at The TimesCenter

Cozy, yes?

You have no idea.

The Times has been Steiner Sports’ BFF the past few months:

July 16, 2011 mash note.

July 14, 2011 mash note.

Another July 14, 2011 mash note.

July 11, 2011 mash note.

June 22, 2011 mash note.

And now this Jeter-Martinez-Winfield-palooza the Times is throwing.

Kind of makes you wonder, eh?