With this post, the hardworking staff at Campaign Outsider debuts our new Ad of the Day feature.
Spotlight Dance:
The Sunday New York Times full-page Lord & Taylor ad for a $100 Calvin Klein blazer. The top half of the ad features a photo of a modestly dressed female executive standing at the head of a conference table where four male executives sit thinking things that can’t be accurately described in a family blog.
Headline: “The Right Jacket Seals The Deal On That Promotion You Deserve . . . Which So Beats that $100 Sitting in the Bank.”
Moral of the story: You tell me.