Tag Archives: U.S.Open

Nike Pimps Out Air(time) Jordan at U.S. Open

Product placement is no longer just a function of plunking down a Starbucks mug on the set of MSNBC’s Morning Joe or handing Seinfeld’s Kramer some Junior Mints. That’s so 1.0, yo. Welcome to Product Placement Umpteen.0, yo. From yesterday’s … Continue reading

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That’s Just So Wrong! (Monfils! Monfils! U.S. Open Edition)

Last night’s U.S. Open featured something truly amazing: American tennis fans rooting against an American tennis player. Specifically, the match between 13th-seeded American John Isner and unseeded Gael Monfils in which the (most certainly drunk) New York crowd was solidly … Continue reading

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That’s Just So Stupid! (Novak Djerkovic U.S. Open Edition)

In the run-up to the 2013 U.S. Open, the New Yorker ran a major takeout by Lauren Collins on world number one tennis player Novak Djokovic. Nut graf: Djokovic and his family were slow to internalize the codes of tennis, a … Continue reading

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New Stealth Gambit Is Like Russian Nesting Ads

Apparently it’s not enough for marketers to bombard us with ads. Now they’re bombarding us with ads-within-ads. From Advertising Age: BMW Teams Up With TaylorMade for Ad Within an Ad Automaker liked results of U.S. Open effort so much, plans similar … Continue reading

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U.S. Open Dating (Bob Kraft Girlfriend Edition)

From our Ricki Noel Lander (Or Is That Landing?) desk Bob Kraft and girlfriend sighting (Myra spinning in her grave) at the U.S. Open: (Tip o’ the pixel: Huffington Post)  

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Big Blow For David Ferrer At U.S. Open

The U.S. Open went all Key Largo yesterday, with heavy winds turning the Andy Murray-Tomas Berdych men’s semifinal into a game of Wiffle Tennis. From ESPN.com: NEW YORK — Dealing with 20 mph wind that blew a changeover chair onto … Continue reading

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Rafael Nadal, Please Call Sam Stosur

The was some can of whup-ass Sam Stosur opened on Serena Williams in the U.S. Open women’s final, yeah? Match point:   And what would the U.S. Open be without a Seranta – in this case because (via YouTube) “playing … Continue reading

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Is Sports Medicine In Need Of An Rx?

The Missus and I were watching Caroline Wozniacki reduce Svetlana Kuznetsova to a pile of rubble in the U.S. Open when this ad for SonoSite’s hand-carried ultrasound contraption popped up: Pretty dramatic, no? Injured athlete: “See anything, Doc?” Hot doctor: … Continue reading

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Jason Gay’s Take-Your-Father-To-Work Day

Wall Street Journal sports columnist Jason Gay had a sweet piece Thursday about taking his Dad, “a high school tennis coach in Cambridge, Mass., the city he grew up in, for 38 seasons,” to the U.S. Open. He has coached … Continue reading

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In Pledge Rumpus, NBC = Network Be Chicken

Say, the NBC network really kicked the hornet’s nest when it opened its U.S. Open broadcast on Sunday with this video, eh? Something was missing, though, as the Washington Post helpfully reported: In a feature that preceded its coverage of … Continue reading

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