- "No man but a blockhead ever wrote except for money." - Dr. Samuel Johnson
Tag Archives: Stuart Elliott
Let The Super Bowl Adstravaganza Begin! (Gildan Apparel Edition)
New York Times stalwart ad critic Stuart Elliott weighed in with this report yesterday: Early Kickoff for Marketers at Super Bowl ADVERTISERS got an early start this year on Christmas, as holiday ads began appearing in mid-October. The front-running is … Continue reading
New York Times, Audit Thyself
From our NYT: All the News That We See Fit desk Thursday’s New York Times Business section features this piece from ad maven Stuart Elliott: Renaming the Circulation Overseer AN organization devoted to the data and decimal points of audits … Continue reading
A Tweet New Advertising Gambit
Consumer-generated ads are so last Super Bowl. (See Pepsi Max and Doritos spots from version XLV.) Trending now are social-network-fueled ads. Thursday New York Times report: Chobani, Greek Yogurt Leader, Lets Its Fans Tell the Story THE leading brand in a … Continue reading