Tag Archives: Buzzfeed

State Of The Cuisinart Marketing: BuzzFeed Hits Purée

Big takeout in New York mag this week on BuzzFeed and its forays into the frontiers of native advertising/sponsored content/commerce journalism. Does BuzzFeed Know the Secret? Jonah Peretti’s viral-content machine purports to have solved the problems of both journalism and advertising at … Continue reading

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Here’s How You Handle Sponsored Content

The hardtracking staff has written ad(!) nauseum about how deceptive the new wave of branded content in general and native advertising in particular tends to be. Not so in the case of media maven Jim Romenesko. Sponsored content posts on his blog are no ads in sheep’s clothing. Here’s … Continue reading

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That’s Just So Mean! (Pamela Geller Edition)

Let’s stipulate (as they say on Law & Order) that Pamela Geller, New York’s anti-Islam jihadist, is a certified moron. Still, this photo on BuzzFeed is totally mean. Story: Pamela Geller: CPAC’s Muslim Board Member Is ‘Worse Than Al-Awlaki’ Another … Continue reading

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Getting Restless About Native Advertising

Turns out it’s not just the hardtracking staff that thinks native advertising is a menace to editorial integrity. Exhibit A This piece headlined “What the Atlantic learned from Scientology: native advertising is harder for news brands” in the aptly named paidContent: At an ad … Continue reading

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Marco Rubio: I Got Your Water Bottle Right Here

Memo to all those weisenheimers who’ve been water boarding Marco Rubio over that Poland Spring moment in his State of the Union response: Who’s got the last laugh now? From BuzzFeed: Marco Rubio Has Sold More Than 3100 Water Bottles, … Continue reading

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BuzzFeed Makes Branded Content Even Sneakier

From our Native Advertising Goes Ever More Native desk  Lately the hardtracking staff has tried to be on branded content like Brown on Williamson, but as fast as we can write them up, the journo-marketing complex has gotten more, well, complex. Among … Continue reading

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That’s Just So Mean! (Hillary Clinton Edition IV)

When the photo appeared on BuzzFeed (as noted by the hardworking staff), that was one thing. But combine it with the New York Post’s headline, and we’ve reached new depths of misHillary. Via Mediaite:   The photo of Bill, though, is … Continue reading

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That’s Just So Mean! (Hillary Clinton Edition III)

From BuzzFeed: Ron Johnson: Hillary Clinton Planned To Get Emotional To Evade Questions “I think she just decided before she was going to describe emotionally the four dead Americans, the heroes, and use that as her trump card,” the senator … Continue reading

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What’s Wrong With The News Media (Chapter Umpteen: The Inaugural Poem)

From our Whiskey Tango Foxtrot desk This is classic: Instead of just letting its audience listen to Richard Blanco read the Inaugural Poem, ABC News had to keep peppering viewers with factoids, as if the poem itself wasn’t worthy of … Continue reading

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Let The Wild Chuck Hagel Rumpus Begin! (Mystery LGBT Group Edition)

Will the real LGBT group currently whacking Chuck Hagel (R-Secretary of Playing Defense) please stand up? From BuzzFeed: Mysterious LGBT “Group” Pays For Ad Opposing Chuck Hagel A liberal who has clashed with Obama about the pace of action on … Continue reading

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