Tag Archives: Amazon

Ask Dr. Ads: What’s Up With The ‘Reform Government Surveillance’ Ad?

Well the Doc opened up the old mailbag today and here’s what poured out. Dear Dr. Ads, I don’t read the New York Times much (I’m a Washington Post kind of guy), but I happened upon Monday’s edition and here’s … Continue reading

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FTC To Go Negative On Native Advertising?

The hardtracking staff has been negligent in, well, tracking developments in stealth marketing over the past few weeks. So, the missing links. From Digiday: The New Yorker Goes Native In January, when the Atlantic ran sponsored content on behalf of Scientology, … Continue reading

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NYT Book Reviewer Deconstructs Tsarnaev Brothers’ Social Media Narrative

Michiko Kakutani, the New York Times’ intrepid book reviewer, had a front-page piece in  Wednesday’s edition detailing the digital doings of Tamerlan and Dzhokhar Tsarnaev. Unraveling Boston Suspects’ Online Lives, Link by Link It is America’s first fully interactive national … Continue reading

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Whitey Wars In Local Dailies

From our Dueling Excerpts desk For the past three days, the Boston Herald has been excerpting columnist Howie Carr’s new book Rifleman: The Untold Story of Stevie Flemmi, Whitey Bulger’s Partner. (The hardreading staff suspects that lots of the book is … Continue reading

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For All You Know, Facebook Owns Your First-Born Child

The New York Times reports that “despite how much we say we value our privacy — and we do, again and again — we tend to act inconsistently,” which is the Times-nice way of saying stupidly. To half-wit: Letting Down Our Guard … Continue reading

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Fashion Designers Beware! Amazon Goes Glamazon!

Fashion houses across America are quaking in their Do-Me boots over this two-page ad in Sunday’s New York Times:   Apparently it’s not enough that Amazon rules the book, CD, and appliance worlds. Now they want to Occupy Seventh Avenue. … Continue reading

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Data-Mining Kids: Internet Players Are Agile, Mobile, And Hostile

That’s what legendary Texas Longhorns coach Darrell Royal said he wanted hisplayers to be – except he pronounced it a-gile, mo-bile, and hos-tile. But that’s what the Federal Trade Commission does not want current kids’ app developers to be in tracking them on tablets and … Continue reading

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The New York Times, Kindle, And ‘The Paris Wife’

Monday’s New York Times featured this ad for Amazon’s Kindle Paperwhite:   Which got the headscratching staff to wondering: What book is that a Prologue to? Answer (via Books Distilled): The Paris Wife. Currently #865 in Amazon Best Sellers. With a … Continue reading

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Thumbs Down On E-Reviews?

One of the big benefits of the Internet is its super-sized word of mouth, that vast array of picks ‘n’ pans that cover everything from cars to cardiac surgeons.  Word of mouth, testimonials, personal influence – whatever you want to … Continue reading

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Memes Go Better With Coca-Cola?

Campaign Outsider Headscratcher o’ the Day (pat. pending) Via Art Knowledge News (about a 125th anniversary Coca-Cola book): New Illustrated Book Celebrates the World’s Most Iconic Coca Cola NEW YORK, NY- This illustrated book celebrates the world’s most iconic beverage with the … Continue reading

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